Content Specialist Service
hace 3 semanas
Para uno de nuestros clientes ubicado en la zona de Alcobendas, estamos buscando a un perfil senior de Content Specialist con experiencia en esta área. Será responsable de los contenidos de dentro y fuera del inventario del cliente, teniendo que planificar, crear y mantener los contenidos de la marca en Internet. Se trabajará junto con los equipos de SEO, marketing, comunicaciones y clientes para desarrollar nuevos contenidos.
Datos generales:
Tipo de contrato: IndefinidoModalidad: HíbridaHorario: 09:00 - 18: 00h (40 h/sem)Ubicación: MadridBanda salarial: 32K-33KFecha de comienzo: InmediataDescripción de funciones:Desarrollo de estrategias de contenidos en medios digitales y eRetailers.Gestión de campañas de pago en agencias, medios sociales y activaciones de contenidos.Redacción y edición de contenidos: Producción de branded content de alta calidad optimizado en SEO, atractivos y originales en varias plataformas, incluyendo artículos, vídeos, infografías, etc.Gestión de catálogos y eCommerce.Posicionamiento de la marca: Trabajar en estrecha colaboración con los equipos de marketing y comunicaciones para garantizar la coherencia de los mensajes de la marca, el tono y la identidad visual en todos los materiales de contenido de marca.Distribución de contenidos: Implementar estrategias eficaces de distribución de contenidos en los medios de comunicación para maximizar el alcance y la participación, aprovechando los canales adecuados y realizando un seguimiento y análisis del rendimiento.Análisis del rendimiento: Supervisar y analizar el rendimiento de las campañas e iniciativas de contenido de marca, proporcionando información y recomendaciones para la optimización.Tendencias del sector: Mantenerse al día con las últimas tendencias de la industria, las plataformas emergentes y las mejores prácticas en contenido de marca y marketing de contenidos.Conocimientos y experiencia:Licenciad@ en periodismo o digital, y/o con máster en digital (preferible).Experiencia de entre años en generación de contenidos: generación de copies para SEO y comunicación digital como banners y páginas de destino. (necesario).Experiencia trabajando transversalmente y con agencias creativas, generando banners y contenidos visuales (necesario).Experiencia en electrónica de consumo (preferible).Conocimientos básicos de HTML y entornos de producción (preferible).Nivel alto de inglés (necesario). Si cumples este perfil, esta es tu oportunidad de integrarte en un equipo en crecimiento, con proyección a largo plazo. Por favor, inserta tu CV actualizado en esta oferta.-
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