Marketing Execution Sr Associate

The Mkt Execution role is a newly and exciting created role under the PH&E local organization to support the implementation and execution of the TA brand plans according to the new CMO and CO ways of working: aligned to the new principles that aim to streamline and optimize all marketing creation and development processes.

The Mkt Execution role will provide operational support for the different brands by TA (4 positions: Specialty/Oncology/PC/Pool), including all product life cycle periods.

This position requires core pharma marketing skills, ability to manage multiple priorities and knowledge on different systems and procedures to support Marketing projects' implementation.

He/she will work in coordination mainly with the in-market CBL and XFT in order to follow up and secure initiatives development and timely execution.

ROLE RESPONSIBILITIES:

Leverage experience, knowledge and skills to provide support to commercial colleagues.

Collaborate closely (grant an optimal collaboration) with local and Colab/regional/global teams to ensure the marketing transformation new processes.

Lead the development and implementation of standard/key and innovative tactics:

Meetings implementation (National/International Congresses, symposia, webinars, Pfizer meetings, PoA)

Support CBL on meetings implementation (formal steps, logistics, timings, execution..)

Link with local AMEX on meetings (mainly Congresses and Symposia) organization and partner also on HCPs logistics

Webinars organization: design, content, technical follow up, invitations

Materials

SPs/symposia slide deck review support together with CBL and Medical

Main contact and enabler for materials (incld. digital ones) and content creation/adoption in ADOBE

Materials adaptation (including translation) when needed: content glocalization.

Follow material approval process (branded and unbranded) - GCMA and Medical review (together with Publicis-COLAB process)

Material/Information preparation and support for PoA and Pfizer internal meetings

Pfizer Pro/Microsites management support

Support CBL in the production of the proper content to the channel according to brand strategy & customer needs

Others

Support CBL on MAPP transactions development together with Local MAPP transaction center

Support regulatory processes requirements-launch related

Adverse notifications process: HCPS letters and SS contact/follow up

QUALIFICATIONS:

Sr Associate level - Min 3 years of relevant experience in Marketing areas.

Previous years of marketing experience in pharmaceutical business, with demonstrated experience in managing sizeable assets.

Quick adaptation to the right capabilities of the MKT roles under the new/changing marketing transformation to align with evolving business strategies while upholding and model Pfizer values to support a positive working culture and environment

Experience in supporting standard/key activities and new launches projects in highly specialized and competitive therapeutic areas (hospitals, I&I, RD)

Experience in digital-omnichannel marketing operations execution" & "Swift management of digital content creation tools"

Strong collaboration skills

Innovative and creative mindset

Ability to perform data analysis

Bachelor's degree is required

Ability to optimize and adapt to changing procedures from the base of a strong marketing processes knowledge

Knowledge of compliance to norms, policies, and procedures.

A self-motivated, highly enthusiastic individual.

Fluency in written and spoken English

Work Location Assignment: On Premise

Purpose

Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.

Digital Transformation Strategy

One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.

Flexibility

We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let's start the conversation

Equal Employment Opportunity

We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms – allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.

Se valorarán las candidaturas que puedan aportar certificados oficiales de discapacidad.

The only available locations for new employees are Madrid or Barcelona

Marketing and Market Research

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