Insights Analyst

hace 3 semanas

Madrid, Madrid, España Publicis Groupe España A tiempo completo

Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett, Publicis Health, Wysiwyg, Nurun and Digitas), media (Zenith, Starcom, Spark and Performics), and areas of transversal knowledge. Publicis Groupe links Creativity, Technology and Data offering a value proposition that effectively connects brand and consumer.Do you want to know more about the agency/brand or area of expertise you will be applying for on this role? Keep reading

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients' brands; and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Groupe, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world's best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry's best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today's challenges, and also poised to create meaningful careers in the years to come.

Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines.

Come and join us

Job Description

We're looking for a Insights Analyst who is ready to take the next step in their career.

Responsibilities

Assignment of literals in the internal database according to competition.Basic monthly and thorough quarterly adjustment to the client's database and detailed explanation of discrepancies between actual and estimated figures (in-depth knowledge of Infoadex, as well as the brands, and the planning model of each of our own brands and the competition).Ad hoc requests related to the standardization of data output models for client convenience, as well as resolving doubts regarding the internal database.Extraction and maintenance of formulated competitor reports for each market on a monthly basis, as well as specific reports by brand.Extraction, filtering, and in-depth analysis of advertising campaigns, extraction of insights and learnings.Creation, analysis, and argumentation of advertising targets related to the luxury sector (in-depth knowledge of Galileo and Global Web Index).Internal support to the team in any type of report to the client or international related to tools. Generation of ad hoc reports and outputs.

Qualifications

Experience as an Insights Analyst or Account Planner or Data Analyst.
Experience with any of these tools is necessary:

Infoadex. Kantar Infosys. Infotrack. GFK Dam. Galileo (AIMC, EGM)

Additional Information

Why join us? Because we offer reasons such as:

Flexible Benefits: Enjoy more than just work with flexible compensation including meal vouchers, health insurance, transportation, and more.
Growth Opportunities: Advance in your professional career by working with major clients and gaining access to specialized training programs.
Online Training: Through our artificial intelligence platform, access countless courses. Additionally, free English classes for groups of up to 6 people with native teachers.
Work from Anywhere: Telecommute for 6 weeks from over 100 countries with our #WorkYourWorld program.
Special Days Off: Celebrate your holidays, birthdays, and Advertising Day with additional days off.
Work-Life Balance: Enjoy a hybrid model with up to two days working from home and intensive summer hours.

Here at Publicis Groupe, we are committed to building a culturally diverse workforce and therefore strongly encourages applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background: we do not discriminate on the basis of race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status on any individual ́s status in any group or class protected by law.

If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

Here at Publicis Groupe, we are committed to building a culturally diverse workforce and therefore strongly encourages applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background: we do not discriminate on the basis of race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status on any individual ́s status in any group or class protected by law.

If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

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