Junior Brand Lead Immuno-oncology

hace 1 semana

Madrid, Madrid, España Bristol Myers Squibb A tiempo completo

Working with Us
Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department.

From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it.

You'll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity.

Take your career farther than you thought possible.


A new exciting opportunity has arisen for a junior marketer to drive the implementation, strategy preparation and execution of a launch of a new drug in Spain.

The purpose of the role is to design and lead the brand strategy, as well as to coordinate the cross-functional activities related to any tumor under business.

This role will be instrumental to further strengthen our presence and success of BMS in Immuno-Oncology.

As part of the Oncology team reporting to Marketing Lead, the
Junior
Brand Lead IO:

  • Assists in creating superior brand planning and positioning, seeking to leverage product differentiation into meaningful product benefits.
  • Anticipates competitive issues and supports achievement of brand field team and business objectives.
  • Fosters strong working relationship with Commercial to develop and implement product strategies and to identify new opportunities in Spain.
  • Works across a multifunctional and multinational matrix to achieve business goals within the Immuno-Oncology area.
  • Drives execution of marketing activities
  • Supports program execution while navigating promotional, medical and regulatory challenges.
  • Exhibits excellent project management skills, including managing the execution of programs in accordance with timelines and budgets.
  • Identifies, learns and understands a variety of financial, manufacturing and promotional processes/systems necessary to implement the marketing plan.
  • Coordinating the regulatory/medical/legal review for all marketing related items produced.
  • Manages relationships with outside companies, ensuring successful business partnerships.
  • Work as part of the Brand Team to ensure market input into Global plan.
  • Final materials tested and delivered.
  • Establishment of plan for execution and monitoring of each channel. Promote the use of omnichannel strategies ad hoc to market needs.
  • Management of marketing mix plan.
  • Internal and External Pricing & Reimbursement plan defined, executed and tracked in collaboration with Corporate and business communications jointly with the Market Access department.
  • Government affairs plan defined, executed and tracked in alignment with the Market Access department.
  • Business or scientific degree. MBA or Master Degree in Marketing would be a plus.
  • 13 years marketing experience in a specialty area, preferably in oncology.
  • Experience in leading the launch of a specialty product, preferably in oncology in a large market.
  • Successful track record within a matrix organization and leading with strong accountability a local cross functional team/project. Focus on speed to deliver our medicines to patients.
  • Understanding of the principles of market access.
  • Experience in working with agencies.
  • Project management experience.
  • Fluent in Spanish and English both oral and written.
  • Working knowledge of pharmaceutics industry, the drug development and clinical trials process, include Product Development & Commercialization.
  • Understanding of finance and manufacturing.
  • Flexibility and ability to work crossfunctionally and nonhierarchically.
  • Strong communication and collaboration skills. Proactive and innovative.
  • Willingness/ability to travel.

Uniquely Interesting Work, Life-changing Careers

On-site Protocol

Physical presence at the BMS worksite or physical presence in the field is a necessary job function of this role, which the Company deems critical to collaboration, innovation, productivity, employee well-being and engagement, and it enhances the Company culture.

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

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