Senior Brand Manager

hace 1 semana

Viladecans, Barcelona, España Unilever A tiempo completo

WHAT WE'RE LOOKING FOR:
We're looking for a Senior Brand Manager - Foods to join our Marketing Foods department in our Barcelona office.

The Senior Brand Manager is the owner of the Brand. Leads the development of the national Brand Marketing Plan, within the category plan guidelines, to meet company goals. Leads a multifunctional team to implement the plan in the market place and monitors performance of the support plans.

Participates in various cross-functional teams - Net Revenue Management,Trade Marketing, Customer Marketing Insight, Regional Brand Teams and externally with local & global agencies.


You also bring perspective on performance against monthly target and respond to category gaps or activation requirements and stablish the forecast plan.


WHAT YOU'LL DO:
BRANDVISION PLAN (BVP)

  • Takes the BVP and translates it into the BMP.

BRAND MARKETING PLAN

  • Leads integrated Brand Marketing Plan development and deployment:
  • Build 2024 plan: Brand audit, Jobs to be done, 8Qactivity plans, Scorecards & in-market pricing.
  • Proposes brand activity and measurable objectives
  • Responsible for the brand P&L & help drive profitability of the brand.
  • With Customer Development, sets national level brand KPI's and channel marketing strategy and identify relevant instore solutions.
  • Engage with key customers alongside CD.
  • Leads the development of draft and final channel plans
  • Activates campaign ideas in the national market
  • Monitors brand performance to implement appropriate plan changes.
  • Responsible for

Brand Communications:

Checking translation of advertising into local language and adaptation to comply with local regulations, Activation advertising /tactical local copy, allocation of media budget within AP parameters.


  • Provides input to volume forecasting, financial updates and monitors key indicators and drivers of brand performance (6P's). Recommends solutions and implement improvements to meet annual targets.
  • Develop plans to build the brand and drive growth to the category
  • Lead multifunctional innovation project teams
  • Grow COTC through increased penetration
  • Manage the media plan & communication Campaigns (ATL & BTL)
INNOVATION & RENOVATION

  • Responsible for
launch management; building launch plans and channel strategies (promotions, media and POS).

WHAT YOU'LL NEED TO SUCCEED:

  • University degree, with an emphasis in business
- +5 years relevant, progressive marketing experience.

  • Excellent interpersonal skills, strong analytical abilities, organizational skills and creativity.
  • Project management and strong knowledge of financials is also required.
  • Business planning and implementation experience.
  • Passionate, energetic, results driven individual with proven leadership abilities.
  • Proficient Level of English as a Language.

WHAT WE CAN OFFER YOU:

  • Sustainable Business
People CommitmentLearning & DevelopmentCareer Possibilities

At Unilever, we are firm believers in having a diverse and inclusive workplace. For that reason, we've committed to the blind CV.

If you meet the requirements for the role, your recruiter will remove your personal details and send your blind CV to the hiring manager to ensure a non-biased evaluation based solely on your skills.

Learn more about our other diversity initiatives

here

WANT TO KNOW MORE?

Follow us on

LinkedIn

for the latest updates

WHO WE ARE:


Unilever is a leading global Fast-Moving Consumer Goods company, with over 400 brands that are sold in over 190 countries.


At Unilever, we share one simple purpose:
to make sustainable living commonplace.

Through our household brands, like Lipton, Knorr, Dove, Hellman's and AXE, we are creating a bright future for our customers, our business, and our planet - and you can be part of it.

  • Brand Manager Carte D'or

    hace 1 semana

    Viladecans, Barcelona, España Unilever A tiempo completo

    Carte d'Or Spain Brand Manager & European Portfolio & Innovation leadBACKGROUND AND GENERAL PURPOSE OF POSITIONCarte d'or is among the top 3 most recognized ice cream brands in the market, with more than 40 years of experience and presence in more than 3,000 Ice Cream shops in Spain and countries all over the world. Over the next 3 years, the ambition is to...

  • Brand Manger Junior Magnum

    hace 1 semana

    Viladecans, Barcelona, España Unilever A tiempo completo

    WHAT WE'RE LOOKING FOR:We're looking for a Brand Manager to join our Marketing Ice Cream team in our Barcelona office. You we'll be working with beloved brands like Magnum, Ben & Jerry's and Carte D'Or among other top of mind iconic products.We are more than a Marketeers We are looking for a channel and consumer driven, business owner mindset ice-cream...

  • Brand Manager

    hace 1 semana

    Viladecans, Barcelona, España Cencora A tiempo completo

    What you will be doing- #AllianceHealthcareSobre la posición:Actualmente nos encontramos seleccionando para nuestra área de negocio Alvita un/a: Product Manager.Tendrá por misión planificar, desarrollar y coordinar los proyectos y planes de la marca, así como coordinar la cartera de productos de acuerdo con las instrucciones de la Mánager de Compras,...

  • Head of Brand

    hace 1 semana

    Viladecans, Barcelona, España Vueling A tiempo completo

    At Vueling, we love things to happen. We always try to go one step further and do it better. More than a job - it's a way of life.That's why we work together as a team made up of talented and passionate people, collaborating, supporting and complementing each other.We are one of Europe's leading low-cost airlines, with special relevance in the Spanish...

  • IT Business Analyst

    hace 1 semana

    Viladecans, Barcelona, España Talent Brand A tiempo completo

    Desde Talent Brand, expertos en reclutamiento y atracción de talento, estamos en la búsqueda de un IT Business Analyst / Project Manager Senior **para una empresa multinacional líder en el sector de la logística, en la sede de Viladecans.En dependencia del Jefe de Aplicaciones Informáticas (EMEA), tendrás las siguientes responsabilidades:Gestión de la...

  • Brand Manger Assistant Ben

    hace 1 semana

    Viladecans, Barcelona, España Unilever A tiempo completo

    OPPORTUNITY:Have you got a passion for the idea that business can be used to drive positive change in the world? Excellent opportunity to join values led sourcing brand and the fastest growth brand in Unilever Spain.Ben & Jerry's is recruiting a Junior Brand Manager to join our Marketing ice cream team in Spain and support Ben & Jerry's...

  • Marketing Manager Magnum

    hace 1 semana

    Viladecans, Barcelona, España Unilever A tiempo completo

    WHAT WE'RE LOOKING FOR:We're looking for a Marketing Manager to join our Marketing Ice Cream department in our Barcelona office. You will be leading the beloved and iconic brand Magnum in Spain.The Marketing Manager is the owner of the Brand. Leads the development of the national Brand Marketing Plan, within the category plan guidelines, to meet company...

  • Assistant Store Manager

    hace 1 semana

    Viladecans, Barcelona, España JACK & JONES A tiempo completo

    ¿Te motiva un día de trabajo donde tú gestionas tu negocio con tareas interesantes y desafiantes? ¿Te gustaría formar parte de una gran red profesional y supervisar personas, productos y ventas?En nuestra tienda JACK & JONES ubicada en el Centro Comercial VILAMARINA estamos buscando un/a ASSISTANT STORE MANAGER para que junto con nuestra Area Manager...

  • Marketing Junior

    hace 1 semana

    Viladecans, Barcelona, España Unilever A tiempo completo

    WHAT WE'RE LOOKING FOR:We're looking for a Marketing Junior to join our team within the Nutrition Business area at Unilever.You'll be responsible for supporting the Marketing Manager in the development of the national Brand Marketing Plan (BMP), within the Nutrition plan guidelines, to meet company goals.This position is based in our Barcelona (Viladecans)...

  • Assistant Store Manager

    hace 1 mes

    Viladecans, Barcelona, España JACK & JONES A tiempo completo

    ¿Te motiva un día de trabajo donde tú gestionas tu negocio con tareas interesantes y desafiantes? ¿Te gustaría formar parte de una gran red profesional y supervisar personas, productos y ventas?En nuestra tienda JACK & JONES ubicada en el Centro Comercial VILAMARINA estamos buscando un/a ASSISTANT STORE MANAGER para que junto con nuestra Area Manager...

  • Assistant Store Manager

    hace 1 semana

    Viladecans, Barcelona, España JACK & JONES A tiempo completo

    ¿Te motiva un día de trabajo donde tú gestionas tu negocio con tareas interesantes y desafiantes? ¿Te gustaría formar parte de una gran red profesional y supervisar personas, productos y ventas?En nuestra tienda JACK & JONES ubicada en el Centro Comercial VILAMARINA estamos buscando un/a ASSISTANT STORE MANAGER para que junto con nuestra Area Manager...

  • Assistant Store Manager

    hace 3 semanas

    Viladecans, Barcelona, España JACK & JONES A tiempo completo

    ¿Te motiva un día de trabajo donde tú gestionas tu negocio con tareas interesantes y desafiantes? ¿Te gustaría formar parte de una gran red profesional y supervisar personas, productos y ventas?En nuestra tienda JACK & JONES ubicada en el Centro Comercial VILAMARINA estamos buscando un/a ASSISTANT STORE MANAGER para que junto con nuestra Area Manager...

  • Bm Junior Cleansing

    hace 1 semana

    Viladecans, Barcelona, España Unilever A tiempo completo

    WHAT WE'RE LOOKING FOR:We're looking for a Junior Brand Manager to join our team within the Personal Care Europe Business Unit at Unilever.You'll be responsible for supporting the Marketing & CSP Manager in the development of the national Brand Marketing Plan (BMP), within Personal Care plan guidelines, to meet company goals. As part of a team working on...

  • Assistant Store Manager

    hace 1 semana

    Viladecans, Barcelona, España Under Armour A tiempo completo

    Under Armour has one mission: to make you better. We have a commitment to innovation that lies at the heart of everything we do, not just for our athletes but also for our teammates. As a global organization, our teams around the world push boundaries and think beyond what is expected. Together our teammates are unified by our values and are grounded in our...

  • Store Manager

    hace 2 meses

    Viladecans, Barcelona, España JACK & JONES A tiempo completo

    ¿Te motiva un día de trabajo donde tú gestionas tu negocio con tareas interesantes y desafiantes? ¿Te gustaría formar parte de una gran red profesional y supervisar personas, productos y ventas?Nuestro Flagshiip Outlet ubicado en JACK & JONES VILADECANS THE STYLE OUTLET está buscando un nuev@ STORE MANAGER quién trabajará junto con nuestro Área...

  • Store Manager

    hace 3 semanas

    Viladecans, Barcelona, España JACK & JONES A tiempo completo

    ¿Te motiva un día de trabajo donde tú gestionas tu negocio con tareas interesantes y desafiantes? ¿Te gustaría formar parte de una gran red profesional y supervisar personas, productos y ventas?Nuestro Flagshiip Outlet ubicado en JACK & JONES VILADECANS THE STYLE OUTLET está buscando un nuev@ STORE MANAGER quién trabajará junto con nuestro Área...

  • Senior Digital Analyst

    hace 1 semana

    Viladecans, Barcelona, España Vueling A tiempo completo

    At Vueling, we love things to happen. We always try to go one step further and do it better. More than a job - it's a way of life.That's why we work together as a team made up of talented and passionate people, collaborating, supporting and complementing each other.We are one of Europe's leading low-cost airlines, with special relevance in the Spanish...

  • Vendor Manager Airports

    hace 1 semana

    Viladecans, Barcelona, España Vueling A tiempo completo

    At Vueling, we love things to happen. We always try to go one step further and do it better. More than a job - it's a way of life.That's why we work together as a team made up of talented and passionate people, collaborating, supporting and complementing each other.We are one of Europe's leading low-cost airlines, with special relevance in the Spanish...

  • Csp Manager Dressings

    hace 1 semana

    Viladecans, Barcelona, España Unilever A tiempo completo

    WHAT WE'RE LOOKING FOR:We're looking for a Senior CSP Manager (Category Strategy & Planning) for NutritionYou'll be responsible for delivering the commercial plan through developing and executing Category growth strategies, from Business Unit to the market and thru the different channels & customers.CSP is a Category & Commercial function combining Trade...

  • Marketing Assistant Deos

    hace 1 semana

    Viladecans, Barcelona, España Unilever A tiempo completo

    LA OPORTUNIDAD:Estamos buscando a un Junior Brand Manager para formar parte del equipo en el área de Marketing Personal Care.Es una gran oportunidad para trabajar con las categorías de cuidado personal y con las marcas Axe y Rexona. Apoyarás en el desarrollo del plan de marketing de las marcas mencionadas y la gestión diaria de las mismas.Podrás llevar...