Brand Manager Equity

hace 2 semanas

Barcelona, Barcelona, España Reckitt Benckiser Llc A tiempo completo
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Brand Manager Equity &

Comms Durex City:
Barcelona
We are Reckitt Home to the world's best loved and trusted hygiene, health, and nutrition brands.

Our purpose defines why we exist:
to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.

Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

Marketing Marketing is at the heart of Reckitt.

We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.


Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.

With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.


With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.

About the role Seeking a visionary Brand Manager to elevate our leading brands to new heights in dynamic markets worldwide.

Immerse yourself in customer insights and market trends, shaping the future of our products with your innovative ideas.

As a key player in our marketing team, you'll have the opportunity to implement strategies that resonate on a global stage, bringing our brands to life both online and in stores.

Your strategic input will craft ambitious plans, fostering sustainable growth and success for the long haul.

Your responsibilities The Brand Manager will play a key role in supporting the development of the overall category strategy and is expected to drive the growth of their assigned brands through excellent marketing execution.

To manage a brand within the context of the agreed strategies to maximise long term sales and profitability.

To develop, recommend and lead the execution of local marketing plans for assigned brands and manage the effective deployment of the marketing budget.

To contribute to the development of category strategies. Focus on media, campaigns and momentums preparation and execution. To develop, recommend and execute annual marketing plan activities, including local media strategy.

To initiate and manage market research projects to deliver powerful consumer and customer insights as the basis for long term brand growth.

Develop these insights into achievable plans To lead the development of local copy strategy/executions and/or to ensure adaptation possible for other regions In close co-operation with the Media team; Sales function and Trade Marketing.

Identify trade needs/opportunities, developing pricing and distribution strategies and trade promotions for assigned brands The experience we're looking for 3 Years marketing experience must be able to demonstrate outstanding marketing skills and potential, developed within and FMCG environment.

Ability to work autonomously and within a team
Focused on results, independent, collaborative, and responsible
Committed person, dynamic, decisive, organized, flexible, proactive, and multitasking
Good stress management / work under pressure. Open attitude, enthusiastic and with high motivation.

The skills for success Consumer Insights, Analytical skills, Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, Storytelling, Creativity, Marketing optimization, Digital Marketing, Commercial acumen, FMCG/Consumer Health Experience, Brand Management.

What we offer With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.

We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally.

We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
Equality We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience.

Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.

All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

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