Customer Engagement
hace 2 semanas
Winid is a game-changer that puts TALENT SOURCING at the heart of its business model.
We firmly believe that talented people are the crucial element for the success of organizations. We understand it as Augmented Talent by putting technology and AI at the service of people.
We aim to reach excellence in attracting, training, and equipping the finest talent acquisition consultants globally.
About the client:
On this occasion, we are looking for a Customer Engagement & CRM Consultant for one of our more dynamic clients, a leader in Health and beauty industry who innovates as a pioneer in the production of highly complex products and advanced formulas with a very strong corporate culture, which is based on values as passion and innovation.
Job description:
The main tasks and objectives of the role is to contribute to the creation loyalty program by:
- Defining and coordinate the plan to roll-out the loyalty program in other geographies
- Developing an annual plan of benefits and experiences for countries where the program is launched based on consumer preferences and marketing objectives, maximizing scalability and ensuring seamlessness.
- Defining or suggesting standard types of benefits and experiences for Loyalty Program.
- Monitoring the implementation of experiences and define action plans to maximize redemption and consumer satisfaction with the program.
- Managing the relationship with Corporate Marketing team, local marketing teams, Public Relations and other relevant areas.
- Ensuring that each benefit is in line with the defined budget and monitor costs.
- Defining communication Journeys and monitor implementation of those as well as metrics.
- Suggesting functionalities to improve the digital product by maximizing target metrics.
Requirements:
-
Experience:
- 23 years of experience in marketing, CRM, consulting, strategy or similar roles
Education:
- Experience in digital projects highly valued
- Graduate in Business Administration, Marketing, and Business school.
Languages:
- Full Proficiency in English and Spanish
Competences:
- highly organized
- Very proactive individual who takes ownership of their work
- Analytical thinking
- Detail oriented.
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