Email Marketing Specialist

hace 1 semana


Madrid, Madrid, España Page Personnel A tiempo completo

Opportunity in the luxury hospitality sector

  • Manage email and SMS campaigns, from building emails to scheduling
  • Support strategic programs with manual and triggered campaigns
  • Create target audiences for every message to drive engagement and revenue
  • Execute A/B tests and analyze results for performance improvement
  • Collaborate with designers for optimal email creative
  • Ensure email frequency is balanced to prevent unsubscribes
  • Provide detailed campaign performance reports
  • Stay updated on industry trends and best practices
  • Utilize marketing automation platforms
  • Ensure compliance with email regulations internationally
  • Experience with email database growth and analysis
  • Knowledge of Google Analytics, HTML/CSS, A/B Testing, and CMS
  • Proficiency in SQL for data analysis
  • Understanding of SEO/SEM
  • Strong written communication skills
  • Strong project management skills and attention to detail
  • Experience with Marketo


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