E-commerce Brand Manager

hace 2 semanas


Madrid, Madrid, España Recontour, Inc. A tiempo completo

About Recontour
At Recontour, we acquire and expand high-potential small-sized brands, creating a long-term profitable legacy.

Led by a team of passionate founders with a deep ecommerce background and marketplaces expertise, we aim to develop a new standard on e-commerce defined by excellence, dedication and trustworthiness.

Recontour has completed an institutionally-backed Seed Round and is focused on rapidly growing its portfolio and team.

Recontour is strategically focused on small (

And this is where you come in:
As our next eCommerce Brand Manager, you will lead all activities related to the brands under your supervision.

This is a 100% remote position.

Responsibilities

  • Ownership of your Brands' P&L and performance KPIs.
  • Drive Growth of a set of the brands in Recontour's portfolio.
  • Optimize and implement each brand's strategy (Brand Identity, Buyer Persona, Customer Journey...) to high performance (Growth channels, budget allocation, campaign planning...).
  • Create, launch and iterate brand campaigns, including concepts, objectives, and execution tactics across digital channels.
  • Manage external agencies and internal resources to support campaign execution.
  • Own product and marketing mix (product, advertising, pricing, logistics, etc.) and redesign, modify or finetune it to ensure objective achievement.
  • Champion our datafirst approach to marketing, always looking for more meaningful ways to engage with our consumers.
  • Develop a comprehensive understanding of the consumer journey as well as the market, and adapt and change strategy and tactics dynamically based on the evolving competitive landscape.

Our Recontour values:

We are a multicultural global team, 100% remote, and live in a dynamic working environment.

With such fast growth, things are always changing, where we enjoy a wide range of responsibilities from one week to the next.

Not everything is remote, you will enjoy multiple team retreats per year to ensure we build and maintain a great company culture.

The giant had red boots.

These are our values:

  • BE NICE AND DO THE RIGHT THING: Everything is about human connections and trust.
We are fully authentic, honest and down-to-earth people who believe in the good of being nice and respectful. The right thing isn't always the easiest, but it's the only way we do things.

  • OWNERSHIP AND TENACITY: We are all owners.
We act on behalf of the entire company, beyond own team and responsibilities. We never say "that's not my job" and we act quickly. We never give up and never stop looking for the best answer to pursue our goals, despite the challenges we must face.

  • HUMBLENESS AND CONTINUOUS LEARNING: Because we know innovation comes from the ability to evolve, we are adaptive and flexible, constantly learning and developing new ideas, embracing humbleness in order to recognize that the answers emerge through an iterative process.
  • PASSIONATE DATA-

DRIVEN PEOPLE:

We believe in the power of gathering, processing and analyzing data to discover insightful and actionable e-commerce growth strategies.


  • RESOURCEFUL: We are accurate and extremely careful in our processes in order to keep things simple and impactful.
We do more with less.

  • THINK LONG-

TERM:

Because a lasting brand is the best recognition we can offer to its founder, our style is focused on crafting long-term successful brands.

We are not interested in the ephemeral glimpse of recognition but in the satisfaction of creating a profitable brand for the years to come.


Requirements:

Required qualifications

  • Bachelor's Degree or MBA in Marketing or related field
  • Background of eCommerce brand management: Strong track record of growing sales of online native brands across ecommerce platforms.
  • Excellent communication and selling skills with the ability to share big ideas and get people on board, internally and externally.
  • Analytical grounding and thought process in order to both prioritize opportunities and evaluate the performance of marketing efforts.
  • A highly entrepreneurial spirit and are comfortable working in a fastpaced environment with the ability to focus and thrive under mínimal guidance
  • Expertise defining key marketing KPIs and breaking them down into their underlying drivers to understand and influence performance from first principles
  • Ability to setup and run A/B testing and segmentation, with the ability to analyze test result data to tease out learnings and insights to inform future testing

Desirable qualifications

  • Experience managing Amazon Seller Central and Amazon seller tool suites like Helium 10 or Jungle Scout
  • Experience executing Amazon Advertising campaigns.
  • Experience launching and developing Affiliate programs.
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