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Senior Product Marketing Manager | BCN | Up to 60k
hace 5 meses
Senior Product Marketing Manager | Barcelona | Up to 60k 📍 Location: Hybrid from Barcelona 💰 Up to 60k + Stock Options +Benefits. Required: 5+ years of proven experience in product management or marketing, demonstrating a trackrecord of driving successful product-led growth.Previous experience in the SaaS industry, preferably within the hospitality sector.Demonstrated leadership experience, effectively leading and developing a team of productmarketing managers.Strong analytical skills, with the ability to measure and analyze marketing campaign performance.Excellent written and verbal communication skills, adept at creating compelling messaging andcontent.Proficient in collaboration and project management, showcasing an ability to work seamlesslywith cross-functional teams.Bonus if strong experience working with product analytics tools & languages like SQL, R etc. Some Key Responsibilities: Lead PMM contribution in cross-functional initiatives for increasing upsell revenues, churn prevention, pricing and packaging for different geos and Ideal Customer Profiles (ICPs)Elevate overall product market fit and adoption through personalized automated communication campaigns.Develop and implement a robust product marketing strategy for PLG, aligning it with overarching business objectives.Mentor the Product Marketing team, fostering their growth and development.Collaborate closely with cross-functional leaders to magnify the impact of new product launches. Cultivate a profound understanding of our customers and their evolving needs.Measure and analyze the performance of PLG campaigns, utilizing insights to refine future initiatives 🚀 If you are interested in a further chat to discuss the specifics of the projects and identify which suits you best please apply for the job.