Campaign Manager
Encontrado en: beBee S ES - hace 3 semanas
Buscamos un/a Campaign Manager especializado/a en análisis, definición y optimización de campañas de marketing digital. Orientado/a al análisis de resultados y optimización de la conversión. Con una experiencia de 1-3 años.
Formarás parte del equipo de Fail Fast, una agencia digital con cerca de 60 perfiles multidisciplinares. Muchos se deciden por nosotros/as para participar en proyectos para grandes clientes. Siempre decimos que lo mejor es la cultura interna: organizados/as en squads multidisciplinares, con espacios de co-creación y presencia en conferencias internacionales.
¿Quiénes somos?
Fail Fast es el estudio de experiencias digitales dentro de SEIDOR Opentrends. Provocamos la innovación rápido en empresas lentas. Aportamos valor a productos, servicios y marcas a través del diseño y la comunicación. Sin miedo al fracaso. En Fail Fast no necesitamos grandes ideas, sólo prototipos rápidos.
¿Qué harás?
- Definición estratégica de campañas 360º para grandes marcas basado en análisis de datos del comportamiento de los clientes y/o usuarios.
- Detección de oportunidades de negocio y comunicación a partir del análisis del Customer Journey.
- Análisis y optimización del funnel de conversión y ciclo de vida del cliente.
- Creación de propuestas de mejora de la conversión en distintos canales: web, app, email, redes sociales, SEM/SERP, display, campañas publicidad, SMS/Push.
- Análisis de datos y resultados de las distintas acciones y medios utilizados.
- Comunicación directa con cliente y creación de presentaciones e informes de resultados.
- Generación de ideas de contenidos para proyectos digitales.
- Formarás parte de un equipo en un proyecto de una entidad financiera
Requisitos:
- Título en Marketing Digital o una disciplina relacionada.
- Experiencia profesional de más de 1-3 años.
- Capacidades de comunicación asertiva y capacidad de síntesis.
- Impecable capacidad de redacción.
- Capacidades de autoorganización y proactividad.
- Experiencia trabajando en equipos de marketing, creatividad y/o comunicación.
- Conocimientos de SEO/SEM/SERP y Paid Social.
- Conocimientos en CRO.
- Dominio de estas herramientas o similares:
- Gestión campañas: Adobe Campaign.
- Analítica comportamiento: Google Analytics, Adobe Analytics.
- Segmentación y test A/B: Adobe Target, Google Optymize.
- Plataforma insights: Qlikview, Qliksense.
- Herramientas colaborativas: Confluence, Jira, Miro, Figma
Valorable:
- Conocimiento de nuevas tendencias en marketing digital.
- Experiencia en Growth Hacking.
- Experiencia en proyectos internacionales (Inglés).
- Trabajar eficientemente bajo presión, con especial atención en los detalles.
Beneficios:
- Modelo de teletrabajo híbrido, 3 días de presencialidad en la oficina.
- Flexibilidad horaria y jornada intensiva todos los viernes del año, vísperas de festivo y los meses de julio y agosto.
- Certificaciones: AWS, Microsoft Azure, Oracle, Adobe, Agile, entre otras muchas más.
- Formación online: Udemy Business con más de 14.000 cursos y Good Habitz para entrenar tus soft skills.
- Sesiones de inglés con un/una coach nativo de forma semanal en formato online.
- Flexible Payment Plan: Ticket transporte, restaurante y guardería, seguro médico, dental y de vida.
- Compromiso con la diversidad e igualdad de oportunidades.
- Programa de referencias: Llévate 650€ por traer a un/a amigo/a.
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