Consumer Panel Data

Encontrado en: Talent ES C2 - hace 2 semanas


Barcelona, España NielsenIQ A tiempo completo

Job Description

About this job

In view of the large investment planned to expand and modernize Consumer Panel Services (CPS) at European and Global level, this is role is pivotal in the commercial strategy and focused on delivering outstanding growth and raise the bar of Consumer Intelligence services.

The Consultant Director will be part of the Iberian CPS team leading three functions: Consultants (CPS client managers), Subject Matter Experts (CPS thought leaders) and CAS team (CPS advanced analytics). He/Her will report directly to the CPS Leader Iberia.

Given the matrix dependencies inherent in the role, Consultant Director will coordinate the relationships with CPS Sales, AD, Customer Success, Product Leadership and Operation teams to agree a clear and optimal way of working. This activity will be done in partnership with the Iberian CPS Leader.

Key responsibilities

Position NielsenIQ to win long-term Consumer Panel contracts

Overview the Discover rollout and launch of Panel on Demand suite

Partner with PL and Ops team in the implementation of Panel Expansion in Spain

Develop Consumer Advanced Analytics business in partnership with CAS Global team

Enhance NIQ’s reputation as thought leader and expert on consumers & shoppers

Upskill the wider CPS & Customer Success community on Consumer & shopper analytics

Key Accountabilities

● Guarantee the best-in-class delivery promoting a full integration of RMS and CPS insights

● Partner with CPS Sales and AD teams in key pitches to deliver a balanced client pitch experience in terms of consumer expertise and commercial empathy

● Partner with CPS Sales and AD teams to Meet or exceed revenue targets and grow market share for Consumer Intelligence local teams

● Delight selected priority clients with a shadow service strategy

● Generate upsell opportunities on existing clients

● Partner with CPS Sales and AD teams to Meet or exceed revenue targets and grow market share for Consumer Intelligence local teams

● Develop new revenue streams (commercial initiatives, new strategic projects deployment…)

● Clearly and convincingly articulate CPS offerings and value proposition and overcome any resistance from prospective clients

● Be our consumer & shopper voice (with the Director for Consumer & Analytics) on platforms and in forums

● Unlock ad hoc headroom through broader product reach and better packaging of client benefits

● Know client, market and competitor activity and provide feedback to leadership team

● Scale people impact by driving clarity, generating energy, and building diverse teams

● Maintain customer relationships and increase NPS index

● Ensure internal processes are followed, including team’s adherence to tracking customer and transactional information in CRM system and other operational processes

● Hire, train and mentor Consultant talent

● Maintain product/technical knowledge by participating in learning workshops/sessions.

● Partnership with other NIQ business teams to create a customer-centric offering

This Job fits with you if…

● You love to take on the role of a consultant to decipher the puzzle

● You are adept in partnering with the teams and clients to understand motivations/needs.

● You feel satisfaction when creating positive experiences

● You want to see your high performing teams as well as your clients grow and thrive

● You have passion and in-depth product knowledge and expertise on our data and put it to work when it comes to showcasing it to clients

● You can effectively communicate our value proposition through writing proposals and presentations

● You are able to follow through action plans and negotiate with clients to strengthen the relationships

● You like thinking out of the box and being a problem solver drive your work

● You already have polished, persuasive communication skills with experience in group presentations.

Requirements

●  Knowledge of and experience working with Consumer Panel Data (CPS) is essential

● 10+ years of sales leadership experience managing a team

● Long lasting experience in the area of Homescan panels and Homescan analytics

● Strong track record of recruiting, developing, and retaining a high performing enterprise organization

● Experience of using NielsenIQ and/or Kantar Worldpanel analytic tools & delivery systems

● Fluent in English and Spanish

● Experienced storyteller

● Expert relationship building skills and a strong record of senior client relationship development

● Proven experience successfully meeting sales revenues and targets for area or product line

● Strong engagement and communication skills as well as excellent negotiation skills

● Ability to operate effectively in a fast-paced, team environment

● Strong problem-solving attitude

Core NIQ Sales Competencies

● Communication

● Networking

● Selling Skills

● Negotiation

● Motivating Self and Others

● Executes

● Pipeline Management

● Digital Savvy

● Business and Financial Acumen

Function Core Competencies (Individual Development)

● Strong Product knowledge

● Negotiation and closing skills

● Marketplace knowledge

● Advanced knowledge and use of Sales Tools (SalesForce, Salesloft, LinkedIn Navigator)

● Farmering and Lead Generation

● Perfect Sales Pitch - Value for Client

● Growth Mindset / Sales Transformation Commitment

● Problem solving

● Influencing Skills

● Good organisational and time management skills

● Cross-selling/Partnership with other IQ business units

What we can offer:

● Compelling package

● Work in dynamic environment engaging with local and global companies.

● Benefits & flexible working hours, hybrid work options.

● Internal trainings will be provided together with detailed onboarding agenda. 

● Access to learning platforms

● Staff and team events

#LI-FC

Additional Information

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View.



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