Content Specialist(Marketing)

hace 2 semanas


Madrid, España BYD A tiempo completo

About the Role

We are looking for a creative and strategic Content Specialist to join our team In this dynamic role, you will be responsible for crafting engaging and informative creativities across all our platforms, ensuring brand consistency, and managing our website and social media content. We are looking for a profile capable of developing creative ideas for product launches from scratch and who knows the work processes in depth, someone who works on its own or with the supporting agencies to ensure their correct execution.

Responsibilities:

Develop high-quality copy for various platforms, including website content, blog posts, social media captions, email marketing materials, and more. Conduct thorough research on industry trends and target audience needs to create informative and engaging content. Develop and supervise the creative concept of the brand's product launches. Craft compelling headlines, product descriptions, and calls to action that drive engagement and conversions. Develop and maintain a consistent brand voice and tone across all content platforms. Collaborate with internal teams and agencies to ensure content aligns with overall marketing goals and messaging. Conduct content audits and identify areas for improvement or optimization. Manage and update website content, ensuring accuracy, freshness, and SEO best practices. Work with developers to ensure smooth website functionality and content display.

Your profile:

4+ years of experience in content creation and copywriting. Strong writing skills with a focus on clarity, conciseness, and creativity. Excellent understanding of SEO principles and best practices. Experience with content management systems (CMS) is a plus. Spanish native language level and proficiency level of English. Proven ability to manage multiple projects simultaneously and meet deadlines. Highly motivated and result driven. Excellent communication, collaboration, and organizational skills. A passion for content and a deep understanding of how content impacts audience engagement.

We offer:

Performance and experience-based competitive remuneration. Department & company-wide teambuilding events. An exciting opportunity to lead the European transition to Zero Emissions transportation and de-carbonization of the economy.

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