Customer Lifecycle Manager

hace 4 días

Barcelona, Barcelona, España BizAway A tiempo completo

About BizAway

Here at BizAway, we deliver the Future of Travel.
We are a solid international company with strong ambitions and great expertise. With a focus on sustainability , on a daily basis, we support companies, enabling them to improve their travel management through our constantly evolving services and solutions, always characterised by our tech attitude and smart and innovative processes.
We know that success comes from People and deserves to be recognised.Proactivity and Reliability, Kindful collaboration, and communication are the core values of our Solution Culture.
If you like challenges and would love to be part of one of the fastest-growing B2B scale-up then BizAway is the company you have been looking for.

We are looking for 

We are looking for a Customer Lifecycle Manager (m/d/f) who is both a doer and a thinker.

This role is hands-on and execution focused, responsible for running onboarding and engagement programs day to day. At the same time, we're looking for someone with a strong customer perspective, i.e. someone who notices patterns, asks good questions, and takes initiative to improve how customers experience the BizAway platform.
This is a scale-up environment. The scope of the role will grow over time for someone who learns quickly, shows ownership, and consistently improves how we work. This role will report into the Interim Head of Customer Marketing. 

Your role in BizAway

Customer Onboarding & First-Time Activation

● Run onboarding and activation activities that help customers understand the platform and complete key actions
● Support early milestones such as first bookings, profile completions
● Work closely with Marketing, Product, and Customer Success to align on onboarding and early adoption programs
● Identify friction points and suggest practical improvements to flows, messaging, or timing

Drive Customer Engagement

● Execute engagement programs that encourage repeat usage and bookings
● Deliver educational communications on product updates and travel practices
● Monitor customer engagement signals and help trigger early follow-ups when activity drops
● Take initiative to improve engagement based on what you observe customers doing (and not doing)

Improve Customer Journeys

● Build, maintain, and quality-check customer journeys across onboarding, activation, and ongoing engagement
● Use feedback from customers and internal teams to improve journeys over time
● Bring ideas to improve customer experience

Collaborate Across Teams ● Work closely with Customer Success, Support, Sales, Marketing, and Product
● Share customer insights and experience gaps with relevant teams
● Help ensure customer communications are consistent, clear, and customer-focused CRM, Data & Learning

● Execute campaigns and journeys using CRM and lifecycle tools, conduct A/B tests and optimise campaigns to increase engagement and transactions
● Use data to guide decisions. Understand cohort, funnel, and LTV analysis to measure impact and prioritise improvements
● Maintain compliance and quality with deliverability standards, QA, privacy, and GDPR rules
● Use data, feedback, and observation to continuously improve programmes
● Master the tools, data, and customer behaviours deeply, and grow your impact over time
Required Qualifications ​​​​: 

● 4+ years of experience in customer marketing, lifecycle marketing, CRM, or customer growth roles
● Strong hands-on experience executing campaigns or lifecycle journeys with CRM and lifecycle tools (e.g., Ortto, or similar platforms)
● Data-driven, analytical mindset with hands-on experience optimising setups, running experiments, and A/B testing
● Customer-first mindset and curiosity about customer behaviour
● Comfortable working in a fast-moving, changing environment
● Be proactive and able to balance execution with thoughtful problem-solving

We are also interested in:Experience in start-up /scale-up companies Proactive attitude and strong ownership over results
Our offer:

A seat on a scale-up with skyrocketing growth
Attractive compensation, including equity in the company
Development of your entrepreneurial spirit, having the chance to implement a real-impact business decision
Multicultural and international team
Collaborative and smart environment to work and learn
Free coffee to kick-start your day and free beers to celebrate together
 Flexible working policy (3 days in the office + 2 remote) and great offices in Europe. Friday Afternoon off.

BizAway avoids any discrimination based on age, gender, sexual orientation, health status, nationality, political opinions, and religious beliefs in all decisions affecting personnel selection.

 

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