Product Data Analyst

Product Data Analyst – Job Description

SCRM – LIDL Digital Hub

About the role

We are looking for a Product Data Analyst who will share our passion for excellence and continuous challenge.  

We are seeking a driven and detail-oriented Product Data Analyst to join our agile team.  This key role will be centered around a specific product and will require an individual who is confident in making data-driven decisions autonomously, with the backing of a knowledgeable and collaborative team. This role will involve a balance of in-depth data analysis, data quality assurance, cross-functional collaboration, and business-oriented approach, all in service of our mission to continuously improve our products.  

We seek individuals who are meticulous, capable problem-solvers and possess a strong aptitude for data analysis. If you are excited by the prospect of uncovering trends in large datasets and translating data-driven insights into actionable strategies, we would be delighted to hear from you.

Ready to be part of the challenge? 

In this Role, you'll get to

• Build dashboards, reports, and visualizations. 
• Define success metrics, design experiments, and evaluate feature performance. 
• Translate complex datasets into actionable insights and strategic recommendations. 
• Analyze user behavior and product usage data to identify trends, pain points, and growth opportunities. 
• Conduct deep-dive analyses to support product launches, A/B tests, and user experience improvements. 
• Act as a data referent for a designated product within an agile squad, leading all data-related activities and decisions.  
• Ensure the quality and consistency of product-related datasets within our data ecosystem, identifying areas for continual improvement.  
• Champion a culture of data-informed decision-making within the squad and the wider organization, educating team members on the benefits of a data-focused approach.  
• Develop, implement, and manage efficient data pipelines to support data extraction and analysis, enhancing the quality of insights for both product development and customer experience.
  

Required Skills 

• Experience with Databricks, Snowflake and Big Query. 
• Experience with orchestration tools such as Airflow and DBT.
• Familiarity with Git for version control and CI/CD operations.  
• Previous experience in a Cloud environment, preferably Azure.  
• Knowledge of SQL and Python for data extraction and manipulation. 
• A solid understanding of data structures and data manipulation methodologies.  
• Experience with A/B testing, experimentation, and product analytics frameworks.
• Previous experience working in Mobile App products with Firebase as tracking tool.
• Practical experience using Jira, Confluence, and other Atlassian tools in agile development. 
• Familiarity with data management tools and their application to both structured and unstructured data.  
• Excellent collaboration and communication skills, with a demonstrated ability to work effectively in a multidisciplinary agile team. 
  

Our Stack

• PowerBI as dashboarding tool.
• Visual Studio / PyCharm for code development.  
• Airflow and DBT for data orchestration and transformation.  
• Snowflake and SQL for structured data storage and querying.    
• Azure DevOps for version control and development operations.
• Databricks with PySpark for large-scale data processing and analytics.
• JIRA and Confluence for knowledge management and team collaboration. 

About us

Who we are 

SCRM was created in 2015 with a vision of the future that foresaw "business and technology forever remaining intertwined", and a steadfast mission to guide traditional businesses towards digital evolution through their clients, data, commercial strategies and omnichannel communication. Specialising in digital strategy, automation and real-time offer and content customisation, SCRM owes its success and efficiency to the use of cloud computing and the development of data platforms which rely on artificial intelligence for automatic decision-making in largescale consumer and retail markets.

SCRM Lidl International Hub - Three years later, Lidl has absorbed the company and turned it into their international hub of digitalisation and customer intelligence. Amongst our missions as Lidl's International Hub, we would highlight the following: The conceptualisation and development of Lidl Plus, a Lidl international relational programme, and its benefit plan, which will offer discounts, exclusive services, agreements with third-party entities and financial services as its fundamental features; The creation of a cloud-based international platform for big data; The development of an international marketing automation platform; The conceptualisation, development and management of business intelligence platforms; The creation of an omnichannel payment platform; The development of advanced analytics and machine learning platforms favouring customer recommendation, foresight and analysis systems; The creation and implementation of an omnichannel, single sign-on strategy to generate business opportunities amongst the group's diverse range of commercial platforms and services.

SCRM is currently part of Schwarz Digits - Schwarz Digits is the IT and digital division of Schwarz Group. It offers compelling digital products and services that meet Germany's high data protection standards. Schwarz Digits thus guarantees the greatest possible digital sovereignty. With this claim, Schwarz Digits provides the IT infrastructure and solutions for the extensive ecosystem of the companies of Schwarz Group and develops it further for the future. Schwarz Digits creates optimal conditions for the development of trend-setting innovations for end customers, companies and public sector organizations.

Our Mission & Vision

Our Vision as SCRM is to digitalize the Schwarz Group. SCRM provide digital tools to all Schwarz businesses that enables them to understand and connect with the customer to boost their revenues.

Values 

Do you want to know more about our Culture?

We are Family: Yes, we are colleagues, but we like to have fun while working. As a real family, we suffer in hard times and celebrate together in good times, as equals and with respect.

In fact, we like better the Spanish word Colegas, which includes a sense of friendship.

Passion by Design: Passion is at the very heart of everything we do. Over at HQ, they say this is a because of the sunny Barcelona and our Latin vibes. The reality… it's because we love what we do.

Innovation as a Service: We don't deliver technology; we deliver creation & transformation. Challenging the status quo is what inspire us because we want to lead the next generation of grocery business.

Make it happen: Every day is an opportunity to make a difference. Do something good today, improve it tomorrow and don't stop until it's awesome.

Think Big: Don't let what is already done draw the boundaries of what's coming next, this is the only way to go beyond what it is expected.

Perks of being part of our team 

• An awesome team
• Competitive salary 
• Social benefits plan:
  a 225€ monthly allowance for ticket restaurant , transportor kindergarten
• Health & Accident insurance 
• Referral bonus 
• Hybrid remote-office work
• 24 days of holidays per year 
• Flexible schedule  and no dress code
• Language lessons: German, English & Spanish
• Possibility intensive timetable in July & August
• Continuous learning and development programs 
• Work in one of the top 10 IT hubs in BCN located in Plaza Catalunya 
• Filtered water, biscuits, fresh fruit, wide selection of teas and coffee (Nespresso, what else?)
• 300€ Wellbeing voucher: To do your favorite sport , Dental Medical treatment , Optical care (Purchase of prescription glasses or contact lenses) , psychological support / Mental health therapy sessions and Hearing aids 
  

Join the challenge

SCRM provides equal employment opportunities to any job applicant or employee and confirms that it is committed to ensuring that there shall be no direct or indirect discrimination against, or harassment of, job applicants or employees on grounds of race, creed, colour, ethnic origin, nationality, gender, gender reassignment or transsexualism, religious or other similar beliefs, age, marital or family status, sexual orientation, or disability. SCRM recruits, hires, promotes, transfers, takes disciplinary action, and makes all personnel decisions, including those related to compensation and benefits, in a non-discriminatory manner and in accordance with applicable laws.

We hereby inform you that SOCIAL BIGDATA COMUNICACIÓN, S.L.U. (hereinafter "SCRM" or "we") located at calle Bergara 13, 4ª, 08002 Barcelona, Spain, with telephone number is the data controller responsible for protecting personal information you provide to us in your cv directly within the recruitment process or which we may receive from job and recruiting sites and/or headhunters. Moreover, SCRM will process any additional data that may be submitted or updated during the recruitment process. Your personal data is absolutely essential to participate. We do not collect any special category data. Please kindly do not provide us with such data.

SCRM process your personal data based on your consent and to manage, develop and follow up on the recruitment processes that suits your profile. 

Your personal data will not be transferred to third parties unless it is required by law. However, we may communicate your personal data to the suppliers of services which we may contract, and which have the status of data processor.

Your personal data will be kept until your consent is withdrawn and in any case for a maximum period of one year from the finalization of the recruitment process.

You can exercise your rights of access, rectification, cancellation, opposition, restricted processing and data portability with regard to your data at any time. To this effect you may contact the Data Protection Officer appointed by SCRM by sending a letter to the abovementioned postal address or per email to:  Additionally, you have the right to file a complaint to the Spanish Data Protection Agency if you consider that any of your rights have been infringed.

You can obtain a full version of our Privacy Policy here.