SEO & Organic Growth Specialist

Signicat is a pioneering Pan-European Digital Identity Service Provider, supporting over 170 data sources for seamless identity verification. Trusted by governments, financial institutions, and businesses worldwide. Such as General Financing, Compensa Life, Telia, Rimi, Volvo, and many more.

Signicats are present all over Europe, with 16 offices in major cities across the continent. Our team of 500+ professionals are driven by an impactful mission - to build technology for people to trust each other in a digital world.

About The Role
The SEO & Organic Growth Specialist owns and drives the SEO and organic growth roadmap for and priority markets within the overall marketing strategy, with a focus on strengthening and scaling a structured SEO programme. You play a key role in driving pipeline-relevant organic traffic and visibility across both traditional search engines and emerging AI/LLM-driven discovery experiences. Working closely with the content team, web, marketing operations and demand generation, you help optimise our digital presence across 8 core European markets and support Signicat's growth journey. You're comfortable taking ownership and keen to keep learning as SEO and AI-driven search evolve.

What You Will Do

• Own and drive the SEO and organic growth strategy and roadmap for and priority markets within the overall marketing strategy. Lay the foundations and scale a repeatable SEO engine aligned with company, local and regional goals.
• Develop and execute localised SEO activities for each core market, balancing long-term priorities with short-term "quick wins".
• Work closely with the demand generation, the content team, product marketing, regional marketing and web development to plan, brief and optimise content and customer journeys based on SEO and organic insights, and coordinate contributions from these teams.
• Liaise with agencies on keyword research, SEO recommendations and localisations, in close collaboration with the demand generation team.
• Implement and manage hreflang and other multilingual SEO best practices to ensure scalable indexing and ranking for multi-language content across European markets.
• Conduct conversion-driven keyword and topic research (incl. local search behaviour), on-page optimisation and technical SEO audits to enhance visibility.
• Identify and drive regional link-building, partnerships and content improvements to strengthen domain authority and topical relevance in core markets.
• Coordinate with external technical SEO experts and web development partners to prioritise and follow up on SEO items in the technical backlog for
• Monitor, analyse and report on SEO and organic performance across markets, and translate insights into clear recommendations for content, web and campaign teams.
• Stay up-to-date with SEO trends, algorithm and regional search updates, and continuously adapt our approach as search and AI-driven discovery evolve – including emerging areas such as AI integration optimisation (AIO), answer engine optimisation (AEO) and generative engine optimisation (GEO).
• Share SEO insights and good practices with colleagues through guidelines, knowledge sharing and occasional training.

What We Expect

• 3–5 years of experience in SEO, ideally in a B2B/SaaS environment, with a strong track record of hands-on execution.
• Experience working across multiple European markets with an understanding local search trends and behaviours.
• Strong knowledge of on-page, off-page and technical SEO, particularly multilingual SEO (hreflang, multi-market site structures).
• Familiarity with SEO and analytics tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs or similar.
• Experience collaborating with demand generation, marketing operations and/or paid search teams to improve landing pages and overall performance.
• Strong motivation to use AI-assisted tools in day-to-day SEO tasks for research, analysis and content optimisation.
• You may not tick every box yet, but you're excited to build, own and grow the SEO and organic growth roadmap in this role.

Key Personality Traits

• Able to manage multiple projects and priorities in a fast-paced SaaS environment, while staying focused on outcomes.
• Proactive and curious, with a strong drive and sense of accountability for organic performance.
• Structured and analytical, able to translate data and insights into clear priorities and actions.
• Excellent communication and collaboration skills, comfortable working with content, web, product marketing, regional marketing, paid and tech stakeholders.
• High degree of autonomy while aligning on goals and priorities with the manager and relevant stakeholders.

What We Offer

• Tailored benefits package by location - we aim to empower our employees by offering customised benefits suited to each market
• Your tech, your way - choose the tech gear that aligns with your comfort and meets your preferences
• Hybrid work style - collaborate with the team in-office several days a week and embrace the flexible work model
• Modern workplace - our contemporary yet homey office in Vilnius offers a pet-friendly environment and features an outdoor terrace situated in the vibrant district of Paupys
• Work-life balance - enjoy extra paid days off during the summer and Christmas season annually. Also, we will celebrate your work anniversaries with additional days off to recognise and reward your milestones
• Health & Wellness - we prioritise your physical and mental well-being by providing designated packs and access to the Headspace app
• Continuous growth - quarterly development talks, a dedicated time during working hours each week for training and development, unlimited access to Udemy courses, defined career paths and internal mentorship opportunities
• Customised onboarding - we will prepare an Onboarding Plan to ensure an easy and smooth beginning
• Give back to the community - option to use 16 hours of paid volunteer time each year to support a charity or cause you are passionate about
• Be part of an international team - the opportunity to work from any other Signicat office for 2 months per year and 3 weeks per year from any European country
• Empowering feedback culture - by using employee engagement tools, we ensure that every voice is heard, empowering us to grow together
• Meet-ups - frequent office gatherings and biennial Kick-off event to bring every Signicat under one roof that you don't want to miss

Salary
€ / monthly gross. We are open to discussing a different salary based on your skills and competencies.

We're a dynamic community of passionate professionals dedicated to digital identity solutions.

Since our founding, we have grown and evolved through organic growth, strategic acquisitions, and continuous innovations.

This makes Signicat an exciting and ever-changing environment to be a part of