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Product Marketing Manager
hace 2 semanas
CT_Polymer & Crystallization-E484
Product Marketing Manager - Full Time - Madrid, Spain
Sulzer is a leading engineering company with a proud heritage of innovation. Join our global team to grow your expertise and develop innovative solutions that enable a prosperous and more sustainable society.
We are looking for a/an Product Marketing Manager to join our CT_Polymer & Crystallization team in Madrid to drive growth and optimize market presence for Sulzer extraction technology and standardized products.
Your main tasks and responsibilities:
- Go-to person for all marketing activities within BU and responsible to gather all input from BU to lay out Marketing plan, oversees BU Marketing budget and tracks costs 1. Introduce aligned Marketing Excellence with standards, processes and templates into BU for G2M activities.
- Execute product marketing strategies to drive revenue growth and achieve business objectives.
- Responsible for campaigns, from creating the briefing to monitoring the KPIs after the rollout acting as the campaign lead for BU campaigns.
- Responsible for establishing relevant marketing content to distribute across different channels, e.g. create and update product content on our website using website builders, with a focus on SEO best practice in alignment with group functions 3. Organize and participate in industry conferences and (local) events to promote our products and solutions.
- Keep track of the planning throughout the year and adjust it agilely to new circumstances.
- Develop and implement omni-channel marketing campaigns, including email, social media, and content marketing together with the Digital Marketing team.
- Collaborate closely with sales, product management, and customer support teams to align marketing strategies with business goals.
- Conduct market research to identify customer needs, market trends, and competitive landscape.
- Monitor and analyze marketing performance metrics, providing actionable insights and recommendations for continuous improvement
- Closely interact and collaborate with multiple stakeholders acting as an interface between CT Commercial Excellence, Group functions and BU and Sales.
To succeed in this role, you will need:
- Over 5 years of relevant work experience.
- Proficiency in Product Marketing, CRM systems (such as MS Dynamics, HubSpot), and online tools (including Google Ads, LinkedIn Sales Navigator, and others).
- Strong skills in organizing and executing marketing campaigns using omni-channel strategies (email, social media, conferences)Ideally, a background in the Chemical or Polymer industry.
- Bachelor's degree in Marketing or a related field; a technical education (engineering degree) is a plus.
- Languages: English plus additional language(s).
- Strong soft skills: communication, collaboration, analytical thinking, creativity, time management, problem-solving, and adaptability.
What we offer you:
- A permanent contract.
- A competitive salary as well as participation in the variable remuneration system based on personal and financial objectives.
- Restaurant tickets
- Be part of an experienced, international team.
- A good vibe working environment.
- Enjoy great office facilities and a perfect location in Madrid Nuevos Ministerios, making your work experience both comfortable and convenient.
- Other fringe benefits
Location: Madrid Nuevos Ministerios
International applicants are welcome to apply. No visa or work permit support can be provided for this role.
Sulzer is an equal opportunity employer. We believe in the strength of a diverse workforce and are committed to offering an inclusive work environment.
We are proud to be recognized as a Top Employer 2025 in Brazil, China, Finland, Germany, Ireland, Switzerland, South Africa, the UK and the USA.