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Director of Product, Martech
hace 2 semanas
**About Gartner Digital Markets**:
Gartner Digital Markets is a business unit within Gartner. Our mission is to empower organizations to accelerate growth by helping them embrace the right technology and services.
Gartner Digital Markets is the world’s largest platform for finding software and services. With more than 100 million annual visitors across four buyer destinations—Capterra, GetApp, Software Advice, and UpCity —and 70 localized sites, Gartner Digital Markets helps software and service providers build their brand, capture demand, and understand their market. As the only destination for software and services driven by independent, objective research and verified customer reviews, we help connect providers with in-market buyers to fuel growth across the full funnel.
**What**we’re**looking for**:
We are looking for a Director of Product that will lead MarTech strategy for GDM. This role will oversee all MarTech, AdTech, Platform Operations, Marketing Data, and Tracking for GDM, and report directly to the VP of Marketing Operations and Technology.
**Why**you’ll**want to come to work**:
- MarTech and AdTech Platform Operations: Manage the health and governance of key MarTech and AdTech platforms. Drive the exploration, procurement, implementation, and adoption of new technologies. Support the expansion into new ad platforms and channels.
- Marketing Data Strategy and Integrations: Lead the development roadmap for key data integrations across multiple platforms. Build solutions that enable marketers to get access to critical data sets.
- Platform Automation and Internal Tooling: Own the technology roadmap for internal tooling that automates campaign management at scale.
- Internal Tracking: Lead a cross-functional team responsible for end to end tracking across all web properties and real time activation of our data product.
- Partner with marketing leads to ensure long term vision and strategy is aligned with GDM’s goals
- Manage, mentor, and up-level a team of managers and specialists
**What**you’ll**bring to the team**:
- 10+ years of relevant experience, with a strong understanding of MarTech, AdTech, Data and Analytics, and Product Management
- 5+ years of experience managing teams, ideally remote and cross geographical teams
- Expertise leveraging and optimizing diverse martech stacks (Marketing Automation Platforms, CDPs, etc) and top ad platforms (Google, Microsoft, Meta, etc)
- Well versed in Performance Marketing and Lifecycle Marketing programs, especially knowledgeable about how measurement, optimization goals (e.g. LTV:CAC, ROAS), and attribution impact campaign results. Enables MarTech solutions to optimize and improve setup.
- Strong understanding of web data infrastructure (data layers, cookies, javascript tagging, etc), data management (APIs, SQL, data warehousing, etc), and reporting (BI tooling, dashboarding, etc)
- Experience managing a wide breadth of technical marketers, product managers, and engineers
- Very high level of organizational and time management skills
- Excellent communication skills and storytelling ability that is fact-based, insight-rich, comprehensive, and solution-oriented - ultimately well distilled and tailored to the audience (executive-level, cross-functional, within marketing, etc).
**Check out our video to learn about who we are, and what we do**:
**What**you’ll**find**:
- Limitless growth and learning opportunities.
- A collaborative and positive culture - join a diverse team of professionals that are as smart and driven as you.
- A chance to make an impact - your work will contribute directly to our strategy.
- Frequent social activities such as movie night, laser tag, bowling, escape room, summer beach party, hiking & bbq, and more
- A hybrid work environment—enjoy the flexibility of working from home and the energy of collaborating with peers in our dynamic offices.
- Fresh fruit, snacks, selection of teas, fair trade organic coffee and a fridge full of beer for our Thursday Beer O’Clock.
**What**you’ll**receive**:
- Competitive compensation.
- 23 days annual holiday and an additional day off for your birthday.
- Private Medical and Dental Care.
- Life and Disability Insurance.
- Public Transport Subsidy.
- Ticket Restaurant Card.
- Childcare Vouchers (Ticket Guarderia ).
- IncentiFit - annual reimbursement for health-and-wellness-related activities.
- Pension Scheme.
- Tuition Reimbursement.
- Employee Stock Purchase Plan.
- Employee Assistance Program.
- Gartner Gives Charity Match.
- Relocation Assistance - a specialist to help you with all the appointments and paperwork.
And much more
**What we are**:
- **Action Oriented**:
- You have what it takes to deliver measurable results, fast. We encourage and guide the vision, roadmap to success and the action it takes to make it happen.
- **Intellectually Curious**:
- You love learning and are excited by the potential teaching opportunities within your role. You bring respectful, radical ca
