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Nespresso - Data Analyst

hace 2 semanas

Esplugues de Llobregat, España Nespresso A tiempo completo

**Position Snapshot**:

- Location: Esplugues de Llobregat, Barcelona, Spain
- Type of Contract: Permanent
- Business: Nespresso

**The Role**:
Provide insights to improve the consumer experience and business results by collecting, combining and translating data on customers (behavior), consumers, prospects, market and competition, both B2C and B2B.

**We offer you**:
We offer more than just a job. We put people first and inspire you to become the best version of yourself.
- **Great benefits** including salary and a comprehensive social benefits package. We have one of the best pension plans on the market, as well as flexible remuneration with tax advantages: health insurance, restaurant card, mobility plan, etc.
- ** Personal and professional growth** through ongoing training and constant career opportunities reflecting our conviction that people are our most important asset.
- **Hybrid working environment with flexible working scheme**. Our state-of-the-art campus is dog friendly and equipped with a medical center, canteen and areas to co-create network and chill
- **Recreation activities** such as yoga, Zumba, etc. and a wide range of volunteering activities.

**What you’ll do**:

- Collect, combine and analyse insights
- Define indicators to ensure the measurement of results
- Collect and combine external data (e.g. market trends, consumers and competitors) and internal data (e.g. channels, key campaigns and ongoing programs)
- Update the database with all internal and external data and clean, maintain and enrich the database to optimize data quality
- Perform (adhoc) analyses (deep dives) based on data on e.g. segmentation for B2C and B2B channels, regions and sales channels, both reactively and proactively
- Develop forecasting & predictive models to generate long-term insights
- Provide insights
- Translate data from analyses requested by all departments into actionable recommendations for all business initiatives, e.g. the consumer journey strategy, campaign management
- Assist channels in their forecasting activities
- Standard reporting
- Provide periodic reporting on key KPI's and expected developments to MT stakeholders, sales channels and HQ, e.g. data on active base, average consumption and channel preference
- Complement reports with bottom-up channel views
- Monitor and report relevant trends within the database and communicate them within the organization on regular basis
- Provide evaluation reports of consumer experience campaigns

**What will make you a great fit?**
- Education:

- University degree in Mathematics/Statistics/Econometrics/Quantitative Marketing or similar
- Professional experience:

- Minimum of 2-3 years experience in data mining/ CRM/ Direct Marketing
- Proven competency in project management
- Knowledge of SPSS/SAS or similar statistics package, and Cognos / SQL or other data query tool
- Analytical experience using software tools in a business oriented environment
- Fluent in Spanish and English
- Preferably also:

- Experience with geoanalytical software (Regiograph, Mapinfo, etc)
- Experience in retention activities and churn risk modeling
- Experience with campaign management tools

**About Nestlé**

We encourage the diversity of applicants across gender, age, ethnicity, nationality, sexual orientation, social background, religion or belief and disability.