Product Marketing Manager

**Who are we?**

**Founded in 2003, Orisha is a European software publisher** dedicated primarily to companies in the retail, real estate, healthcare, construction and agrifood sectors.

Since its creation, **Orisha has been guiding companies towards success** by offering them solutions specific to their business and essential to their activity.**Orisha generates sales of over €300m and employs over 2,300 people.**

**Orisha Commerce**, a brand of Orisha, is a publisher of reliable, all-in-one SaaS solutions for **retail businesses** (fashion, luxury, beauty, sports, home, furniture, DIY).

We are currently structuring our **Product Marketing** function at Orisha Commerce. Positioned within the Marketing department, you will act as a vital bridge between the Sales and Product teams. You will navigate a highly distributed Product team with diverse methodologies, where your role will be the key to aligning and unifying our market discourse.

**Key Strategic Challenges**:

- **Product Strategy Advocacy**: Effectively promote Orisha’s product strategy and latest releases.
- **Offer Unification**: Transform a perceived fragmented product offering into a coherent, differentiated, and powerful value proposition.
- **Sales Performance**: Provide direct support to drive commercial success and market growth.
- **Establish the PMM role** within the company

**Position Responsibilities**:
We are looking for a PMM to drive the **Go-To-Market strategy for our Openbravo Commerce Cloud software**. Your mission is structured around four main pillars:
**1. Understand - Market & Competitive Intelligence (10%)**
- Conduct market research to identify needs and trends.
- Manage competitive intelligence to identify strengths/weaknesses and adjust strategies.
- Analyze product performance and recommend improvement actions based on KPIs.

**2. Build - Positioning & Messaging (30%)**
- Translate a complex product roadmap into a unified and compelling story.
- Develop differentiated positioning and messaging for various market segments.
- Ensure the product vision is consistently reflected across all platforms.

**3. Execute - Go-To-Market (GTM) (40%)**
- Manage the GTM for new products, features, and modules. Initially, you will focus on our unified commerce and e-commerce offering.
- Coordinate marketing, sales, and communication activities for product launches.
- Create high-impact content: slides deck, presentations, brochures, videos, product pages, etc.
- Help on developing effective sales tools, including pitches and product demos.

**4. Amplify - Sales Enablement (20%)**
- Empower the sales team to communicate the unified value of the Orisha Commerce suite
- Collaborate on marketing events such as webinars, trade shows, and conferences.

**The professional we are seeking**:

- Is based in Barcelona
- Knowledge of Go-To-Market process management
- Knowledge of tools like Notions and Jira are welcome
- Great writing skills, knowledge of classic marketing tools including performance analysis tools and Salesforce would be valuable
- Strong knowledge of the Google Workspace suite is a huge plus
- Is fluent in English and Spanish and/or French is a huge plus
- Has +3 years of experience in a PMM role in SaaS software vendors companies

**What we offer**:

- Be part of a multicultural group with a presence in over 60 locations across Europe
- Competitive salary and benefits package
- Hybrid work model with up to 2 days of home office
- Flexible working hours to support your work-life balance
- Personalized training programs tailored to your professional needs and interests
- Continuous feedback and annual performance reviews to help you grow professionally
- Referral bonus program
- Fantastic colleagues from all around the world
- A career in a fast-paced, entrepreneurial environment
- An opportunity to accelerate your professional development

**WE ARE COMMITTED TO FOSTERING A DIVERSE AND INCLUSIVE WORK ENVIRONMENT, WHERE INDIVIDUALS OF ALL GENDERS ARE EQUALLY EMPOWERED TO THRIVE, GROW, AND CONTRIBUTE TO OUR COLLECTIVE SUCCESS.**

Don’t put it off until tomorrow, just send your CV by clicking “Apply”

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