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Marketing Manager Installed Base
hace 3 semanas
As a member of the marketing team, you will have a front-row seat on our journey. Together with our Sales, Customer Success, and Product Management teams, you will be developing, managing, and engaging lead generation campaigns - picking and choosing the perfect mix of tools and marketing channels. We will test, fail, and succeed together as a team.
Some important aspects along the journey are:
- Segment Marketing plans and programs to generate demand
- Measuring KPI and OKR achievements via Scorecard and CRM
- Segmentation, market intelligence sources and marketing database
- Lead generation and lead nurturing campaigns using marketing automation
- Lead conversion through campaign assets for Sales and Customer Success
- Strategies for target segments to drive online traffic
- Coordination of roadshows, lead generation events, fairs, and customer conferences together with our event agency
- Becoming an Iptor ambassador on social media channels such as LinkedIn, Twitter, and Instagram
**Your Talents**
We are looking for someone that would like to make a difference and be part of the exciting journey in front of us. Whether it’s your journey, your career trajectory, or your passion, we would like to hear about it. In addition, there is a wide range of talents that you can bring into your work and life as an Iptorian:
- You already have experience in Marketing or a related Marketing field - using the various marketing mix tools and tactics from target marketing, social marketing, direct marketing, or event marketing
- Digital and social media are part of your lifestyle
- You have a strong sense of diversity and social responsibility to map and challenge our marketing activities and our Corporate Social Responsibility standards (Iptor CSR)
- We don’t expect you to be a graphical designer, however you should have a good eye for design and you love to pay attention to details
- You don’t have to write a book - but a standard copy text will not result in sleepless nights for you
And if those talents are combined with the right personality and skills to work in a highly dynamic team, we can’t wait to have you on board:
- Detail-orientated
- Data and KPIs are not scary words for you
- Critical thinking
- Excellent verbal and written communications skills in English and German
- Ability to grasp concepts and ideas quickly, along with the confidence to fail and learn fast
- And the most important: Passion
And you will be able to do all this either from one of our Talent Hubs in Madrid, Palma, Lisbon, Barcelona, and Innsbruck (with the possibility to surf during a lunch break or test the fresh powder snow before starting work in the morning) - or from one of our 20+ main locations across Europe.
**Salary**: 34,000.00€ - 50,000.00€ per year
Ability to commute/relocate:
- Madrid, Madrid provincia: Reliably commute or willing to relocate with an employer-provided relocation package (required)
**Language**:
- English (required)
