B2b Marketing Associate
hace 2 semanas
Abi is a global virtual care platform, providing on-demand, omni-channel access to healthcare professionals in 40 countries around the world. Our mission is to make professional healthcare as easy to access as advice from a friend. By radically reducing barriers to professional healthcare access, we contribute to the United Nations Sustainable Development Goal 3 “to ensure healthy lives and promote well-being for all." **_ Objectives_** We are seeking a talented and enthusiastic associate to support the marketing team across a variety of B2B activities targeted towards the insurance and pharmaceutical industries. You will work in a dynamic environment and collaborate with internal sales and product teams as well as external partners to support lead generation, product marketing, content and sales enablement. You will be responsible for day-to-day activities including content creation and adaptation, ad campaign execution, event coordination, social media management and brand maintenance. **_ Tasks_** - Own the delivery of marketing communications, materials and campaigns. - Collaborate with the sales team to generate new leads through a variety of tactics including SEO, ads, content, events and industry partnerships. - Support internal sales team and external network of partners by enabling the sales process through the creation of marketing toolkits and custom content. - Assist in the planning and execution of marketing events to promote brand awareness and generate leads. - Ensure all marketing efforts align with brand guidelines and effectively communicate our value proposition and key messaging. - Monitor and analyze campaign performance metrics to optimize strategies. - Stay updated on industry trends, competitor insights and best practices. **Requirements**: You are available for a full time, hybrid role based in Barcelona. **_ Your attributes_** - Highly organized with attention to detail and consistent with timely delivery of deliverables. - Strong interest in the latest technology, healthcare and marketing innovations. - People value your integrity and they trust you to be true to your word. - Analytical, numerical & evidence-based in your decision making. - The startup world appeals to you as a professional choice. **_Your skills & experience_** - At least 3 years of experience in a marketing role with a track record of executing multichannel B2B campaigns. - Ideally, 1-2 years of experience with the healthcare, pharmaceutical or insurance sectors. - Strong copywriting skills and proficient with design for slide decks, ad creative and marketing templates. - Technical experience with SEO/SEM, self-serve ad platforms (LinkedIn, Google Ads, etc.), CRM (HubSpot) and simple design platforms (Canva, Google Slides). - Able to build relationships quickly with internal and external stakeholders. - Native or professional proficiency in spoken and written English. **Benefits** - €28,000 - €33,000 gross annual salary - Private health insurance - Travel insurance - Classpass fitness membership - Coursera online training from top universities - Netflix, HBO, or Disney+ account **_What Else?_** - You will work in a dynamic, international environment with colleagues, clients and partners from around the world. - You will have the opportunity to develop your skills and your career quickly and to establish yourself in a fast-growing company with global ambitions. - You and your friends and family will have free access to the Abi medical micro-consultation service. We look forward to learning more about you
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