Marketing Operations

hace 1 semana

Barcelona, España Stream Hatchet A tiempo completo

Stream Hatchet is a leading data analytics company in the esports and gaming streaming industries. We help businesses create actionable intelligence and insights as it relates to go-to-market strategy, content initiatives, and sponsorship measurement.

We are looking for a marketing operations person ( MOPs) to play a crucial role in streamlining and optimizing the processes, technologies, and strategies within the marketing department. Their primary objective is to maximize efficiency and scale marketing efforts.

The position is for a person who thrives using data, tools and overseeing marketing processes.

**Responsibilities**
- ** Technology and Data Management**
- Oversee and manage the marketing technology stack, which includes automation, CRM, analytics, and research.
- Collect, cleanse, and maintain the accuracy and quality of marketing data.
- Develop dashboards and reports to track marketing KPIs
- Provide insights based to help guide marketing strategy and decision-making.
- Create and optimize workflows and processes
- Evaluate and select vendors for various marketing tools and services.
- **B2B Marketing funnel Management**
- Monitor the marketing digital budget.
- Manage the lead lifecycle, from acquisition to conversion, ensuring that leads are properly scored, segmented, and routed to the appropriate sales teams or channels.
- Work side by side with content marketing, sales and product, ensuring alignment in goals and smooth handoff between teams.

**Requirements**:

- Minimum of 5 years of experience in digital marketing, with a proven track record of leading a performance-driven digital marketing team.
- Strong analytical and project management skills.
- A proactive mindset and the ability to take initiative.
- Familiarity with the gaming industry or influencer marketing is a plus

**Benefits**
- Flexible working hours.
- Hybrid Work Environment, combining in-office and remote work from home.
- Flexible benefits with Cobee.
- Health insurance.
- The most amazing co-working space in downtown Barcelona. Including drinks, snacks, fruit and coffee for free, and other perks.
- Twice-a-year company-wide events to get together and meet the rest of the team.

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