Social Media Manager

hace 4 días

Barcelona, España AURA Devices A tiempo completo

At AURA Devices we're building products that help amateur and professional athletes to push their limits and go beyond. We're a team of professionals that make new instruments to track, analyze, and improve your fitness performance. Our state-of-the-art core technology of bioimpedance analysis provides information about hydration levels and body composition changes.

**Responsibilities**:

- Develop and implement a social media strategy to increase brand awareness and engagement.
- Curate creation of the engaging content for posting on all social media platforms, including written posts, images, videos, and other multimedia content.
- Monitor and respond to comments, messages, and mentions across all social media channels in a timely and professional manner.
- Collaborate with internal teams to ensure consistent messaging and branding across all social media channels.
- Stay up-to-date with the latest social media trends, tools, and best practices.
- Track and analyze key social media metrics to measure the success of campaigns, monitor sales generated through social media marketing (SMM), and identify areas for improvement.
- Develop sales funnels to create and optimize social media shops.
- Recognize and appreciate active community members, fostering loyalty and encouraging continued participation.
- Proactively identify and mitigate any potential reputation issues or crises on social media.
- Build and maintain relationships with influencers, partners, and other stakeholders to amplify our brand reach on social media.

**Qualifications**:

- Proven experience of 3+ years as social media manager or community manager, preferably in the technology, startup, or consumer electronics industry.
- Strong written and verbal communication skills.
- Creative thinker with the ability to generate engaging content ideas.
- In-depth knowledge of the consumer electronics industry, particularly in the field of wearables and health tracking devices.
- Excellent interpersonal skills and the ability to interact with users in a positive and professional manner.
- Proficiency in managing and engaging communities across various platforms, including Discord, Reddit, Instagram, Facebook, and TikTok.
- Ability to work independently and collaboratively in a fast-paced environment.
- Experience with reputation management and crisis communication is a plus.
- Passion for community building, consumer electronics, health and fitness, and driving positive change through engaged communities.

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