Media Buyer
hace 2 semanas
At TechBiz Global, we are providing recruitment service to our TOP clients from our portfolio. We are currently seeking a **Media Buyer** to join one of our **clients**' teams. If you're looking for an exciting opportunity to grow in an innovative environment, this could be the perfect fit for you.
**Key Responsibilities**
- ** Media Buying and Optimization**: Plan, execute, and optimize media buying campaigns across multiple channels, including direct buys with publishers and adult ad networks such as Exoclick, TrafficJunky, TrafficStars, Adsterra
- ** Data-Driven Decision Making**: Utilize advanced analytics tools to monitor ad performance, conduct A/B tests, and make data-driven decisions to maximize campaign efficiency and ROI.
- ** Automation and Advanced Tools**: Implement and leverage automation tools and software to enhance campaign management, streamline processes, and drive performance.
- ** Creative Testing and Optimization**: Continuously test and optimize ad creatives, adapting quickly based on performance metrics and market feedback.
- ** Partnership Development**: Build and maintain strong relationships with publishers, ad networks, and other partners to secure favorable ad placements and negotiate optimal terms.
- ** Market Research and Adaptation**: Stay informed on industry trends, emerging opportunities, and platform policy changes to quickly adapt strategies and remain competitive.
- ** Reporting and Performance Analysis**: Generate detailed performance reports, analyze campaign data, and provide actionable insights and recommendations to refine and scale advertising strategies.
- ** Compliance and Risk Management**: Ensure all campaigns comply with platform regulations and industry standards, managing risks associated with advertising adult content.
- **
Experience in Adult Industry Media Buying**: Minimum of 3 years of experience in media buying within the adult industry, with proven success in managing campaigns on platforms like Exoclick, TrafficJunky, and TrafficStars.
- ** Analytical Proficiency**: Strong analytical skills and experience with tools like Google Analytics, Voluum, and other industry-specific platforms to monitor, optimize, and report on performance.
- ** Negotiation and Relationship Management**: Excellent communication and negotiation skills to secure optimal terms and build long-term partnerships with publishers and networks.
- ** Creative Optimization**: Expertise in testing and optimizing creatives, managing ad fatigue, and coordinating with creative teams for effective content production.
- ** Adaptability and Agility**: Ability to quickly adapt strategies in response to changing market conditions, platform regulations, and emerging opportunities.
**Soft Skills**
- Strong communication & collaborative skills (perfectly fluent in English)
- Goal-oriented, ownership and commitment
- Doer mindset - we are moving fast and we need people who can find the right balance between executing, planning and strategy
- Humble - willing to learn, open to feedback
- #NSFW - you are comfortable building products that are based on uncensored models and content
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