Junior Brand Associate Gastro
hace 1 semana
ROLE PURPOSE
The Brand Associate will collaborate and support the design and execution of brand strategy & operational plan to ensure the achievement of the objectives of the indication. This role will deliver flawless execution of marketing plans for a strong customer experience and incorporating accountability for the local budget.
Ensures that all activities are conducted in accordance with company policies and SOPs, Pfizer values, and global guidelines (including MAPP and FCPA), as appropriate.
PRIMARY RESPONSIBILITIES
- Participation and support in the design of the brand's strategic & operational plan
- Effective collaboration with cross-functional teams to maximize the development and execution of the brand tactical plan
- Support on the execution of the brand's PoA and collaboration with customer facing activities
- Identify gastroenterology customer insights and market issues and convert them into actionable brand plans
- Support brand training activities for the I&I sales team
- Understand the value and growing importance of digital channels and ensure relevant brand content creation and services are developed accordingly
- Management of internal approvals for brand promotional materials
- Contribute to ensure resources are invested in an appropriate manner to maximize the potential of the brand
- Support planning, execution & controlling of budgets agreed, developing regular brand forecast updates to aid financial planning
- Effective teamwork with CBL, Sales, Medical, Compliance, Legal, etc.
EXPERIENCE
- 1-2 years of pharmaceutical experience in marketing or relevant function (medical, H&V, sales, etc.)
- Experience in multichannel marketing is preferable
- Knowledge of local regulatory policies and internal compliance and MQO requests and procedures
- Planning, execution & controlling of budgets
QUALIFICATIONS
- University degree in Science, Health Sciences or Business
- Fluency in Business English and Spanish language
PERSONAL SKILLS
- Good communication skills
- Track record of working collaboratively/with others
- Interpersonal skills, able to interact with variety of key stakeholders across Pfizer
- Can Do Mentality and resilience
- Acts decisively in complex and fast-moving environment
- Strong organizational skills
LI-PFE
Purpose
-Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.
-Digital Transformation Strategy
-One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.
-Flexibility
-We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let’s start the conversation
-Equal Employment Opportunity
-We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms - allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.
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