Senior Product Manager

Preply is a global language learning marketplace, connecting 50,000+ tutors with millions of learners from all over the world. Since the company launched in 2012, students have signed up to more than 15 million lessons.

**Meet the team**:
As a product team, our goal is to improve the life of our students and our tutors, drive amazing learning outcomes for our learners and enable our tutors to financially thrive through the platform. And we want to do this all while generating business value for Preply so we can help even more people We strongly believe that we can't achieve business success without our students' and tutors' success.

Preply is a product led company. As part of the product team, you will have a direct impact on the company's growth and strategy with high visibility to our C-suite and leadership team. You will be empowered to operate independently with a dedicated cross functional team to build amazing products and take them from inception to launch to scale

Preply is one of the largest advertisers in the edtech space. Our paid marketing accounts are localized across dozens of languages, with millions of keywords and creatives and marketeers coming from top companies worldwide.

**What you'll be doing**:

- Lead a squad of engineers with the goal to drive new subscribers to the business under an efficiency constraint via the scaling of marketing's operations.
- **Be a leader**: Be an authority in your domain, Inspire the team with a vision and work cross-functionally to bring the product to life. Identify and bring a wide array of opportunities we had never thought of, across channels into a coherent vision and execution plan.
- **Measurement & Performance**:In very close collaboration with our data team, be a thought leader on the strategy and implementation of our tracking and attribution platform.
- **Drive scale in our marketing channels**:Transform our marketing accounts to be managed on auto-pilot by the system.
- **Martech Strategy**: Staying up to date with the latest evolutions of the industry, build a long term vision.
- **Be an owner**: Own the product end-to-end, including defining product requirements based on your knowledge of the platforms and your stakeholders input, driving execution, making thoughtful product decisions and sharing insights and results throughout the company.
- **Be biased for action**:Balance strategy and developing conviction with quick and lean hypotheses testing to launch MVPs and iterate based on results. Open the marketing platforms and see the performance with your own eyes.
- **Be data driven**:Analyze and make nuanced use of data through our in-house tools to evaluate the business impact of new features and experiences.
- **Be a team player**: Work closely with the marketing team to share ownership of KPIs and initiatives.

**What you need to succeed**:

- At least five years of hands-on technical paid search campaign management experience for a highly-trafficked consumer website OR experience as a product manager in marketing technology
- You are an industry expert - you understand deeply the latest developments in the different marketing channels and measurement frameworks.
- You have deep knowledge of Google Ads & Meta platforms, its APIs, and how to optimize those campaigns on a technical level
- You have knowledge of app marketing
- You understand how attribution models work, and how to solve for them in a cookie-less and mobile first world
- You are willing to get your hands dirty, and open Google Ads, Meta business center
- Exceptional analytical and problem solving abilities
- You have experience leading cross-functional teams to deliver products to global markets
- You're a natural leader. You know how to influence people to get things done across any job function. People love working with you.

**Why you'll love it at Preply**:

- An open, collaborative, dynamic and diverse culture;
- A competitive financial package with equity, leave allowance and health insurance;
- Access to free mental health support platforms;
- A flexible set-up with the option of paid relocation to Barcelona or working remotely within a close time-zone;
- The opportunity to shape the lives of learners and tutors through language learning and teaching in 175 countries (and counting).

**About Preply**:
At Preply, we focus on doing better every day - pushing the limits of what we know is possible. And we know our purpose is strong. We're re-engineering education, providing outstanding experiences for our global community of language learners and building authentic connections across the world.

Propelled by a tenfold increase in revenues over the last three years, thanks to our best-in-class consumer and b2b products, **Preply is now leading the online language tutoring segment globally and has 400+ employees of over 50 nationalities based across Barcelona, Kyiv and the US**. We do extraordinary things at Preply - and we want you to join us. If you're committed t