Global Channel Partners Marketing

hace 1 semana


Barcelona, España ABB A tiempo completo

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we’ll give you what you need to make it happen. It won’t always be easy, growing takes grit. But at ABB, you’ll never run alone. Run what runs the world.

This Position reports to:
Global Channel Manager

**Your role and responsibilities (mandatory)**

In this role, you will lead the Electrification Global Channel Programs for Distribution Solutions, in line with the agreed strategy. In addition to these responsibilities, you will define and implement customer journeys and tools to enhance channel partner engagement and develop targeted marketing strategies in collaboration with key internal stakeholders to drive sustained business growth.

You will also showcase your expertise by leading the Technical & Branding Programs at the Electrification level, taking ownership of related processes, ensuring alignment across divisions, and driving marketing initiatives that support and accelerate growth through effective channel strategies and continuously monitoring performance.

The work model for the role is**:hybrid** **#LI hybrid**

This role is contributing to the Distribution Solutions division - Channel Partners Management, globally. Main stakeholders are sales channels, business lines, marketing and communication.

**You will be mainly accountable for**:

- Developing and executing a compelling value proposition and marketing strategies to position top-tier channel partners as market leaders and expand ABB’s global market share.
- Collaborating with global and local cross-functional teams — including marketing, sales, and technical experts — to ensure effective strategies, customized training paths, and comprehensive support for channel partners.
- Defining and implementing customer journeys and tools in collaboration with internal stakeholders to support continuous business growth. This includes optimizing the marketing funnel and strengthening collaboration with key channel partners.
- Providing appropriate market information to support long
- to mid-term decision-making on the marketing strategy.

**_
Our team dynamics _**

You will join a dynamic, talented, high performing**team, where you will be able to thrive.

**Qualifications for the role**
- You enjoy working in a global environment, developing partners like Distributors, Panel Builders and OEMs.
- 3-4 years of experience in working daily with channel partners within electrification in a complex, global and matrix set up.
- Experienced in marketing strategies, channel sales business, stakeholder management, project management, and program management.
- Excellent interpersonal, communication, and relationship-building skills with a collaborative and purpose-driven approach.
- Bachelor’s or preferably master’s degree in a related field.
- Strong analytical skills, strategic thinking, and a results-driven mindset.
- Proficiency in written and verbal communication.

**More about us**
ABB's Distribution Solutions Division facilitates the efficient and reliable distribution, protection and control of power by improving electric power quality while strengthening the resilience of the grid. The Division offers segment-specific products and solutions that largely serve utilities, industry and
infrastructure segments, often providing the requisite medium-voltage link between high-voltage transmission systems and low-voltage users. With ABB Ability enabled connected solutions at its
core, the offering includes medium-voltage air
- and gas-insulated switchgear (1 to 66 kilovolts), indoor and outdoor circuit breakers, reclosers, fuses, contactors, relays, instrument transformers, sensors, motor control centers, as well as low-voltage switchgear for the ANSI standard markets.



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