Vp of Marketing

**Job Title**: VP Marketing
**Location**: Barcelona, Spain
**Supervisor**: CEO
**Business Unit**:Marketing

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What is Derbysoft?*
Connecting different businesses together is what DerbySoft’s all about. We make the travel business easier by developing intelligent technology services delivering superior performance for our customers around the globe. We’re passionate about empowering companies to achieve their goals and transforming how companies interact with their customers.
DerbySoft has been recognized as a distinguished partner to the industry since 2002 offering strengths through exceptional technology and customer service with local operations globally.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours
**What will you do?**
- Brand Strategy Plan_
- Build a branded house architecture
- Work with Business Unit leaders and the product department to align all services and product brands under the DerbySoft brand
- Maintain the company reputation in the industry
- Marketing Strategy Plan_
- Develop and implement a strategic marketing plan to increase brand awareness
- Establish short-term and long-term marketing goals for internal teams
- Monitor all marketing campaigns and improve them when necessary
- Prioritize marketing projects and allocate resources accordingly
- Provide guidance and ideas to organize effective marketing events
- Communicate principally through owned, earned and direct digital channels augmented by speaking and demonstration opportunities
- Amplify PR strategies through media partnerships to extend reach and resonance
- Content versioned and atomized for use in short form channels to raise awareness and capture interest
- Adapt product proposition and driving go-to-market strategies to maximize commercial impact and successes in global
- Value Proposition_
- Prepare regular reports and presentations on marketing metrics for CEO
- Conduct market analysis to identify challenges and opportunities for growth, and present the results to the management team and board members
- Manage marketing budget allocation and ensure optimal use of marketing budgets
- Responsible for marketing P&L
- Develop KPIs to evaluate the success of marketing activities and measure the ROI of marketing investments on business outcomes
- Ensure the whole company is trained and able to deliver the right “value-message” on the solution to our customers and end-users, and has the right tools and assets to do so

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What do you have to bring to the table?*
- 10+ years’ corporate marketing experience, with at least 3 years’ experience as Marketing Director/VP or senior marketing team member at a global company
- Experience in China and travel industry is preferred
- A Master's degree in marketing, communications or relevant field is required
- Familiarity with both corporate marketing strategy and product marketing strategy is a plus
- SPAC or newly IPO-ed public company experience is preferred
- Broad overview experience in marketing strategy, digital marketing, media strategy, marketing communication, product marketing and marketing P&L management required
- Proven track record in demonstrable experience designing and implementing successful marketing campaigns
- Experience in managing supervising staff in a multinational company is required as well as experience with cost effective management of outside marketing and media resources

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What do we need?*

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Proven ability to learn and grow, innovative spirit, responsible and self-driven
- Available to work a flexible schedule, including nights and weekends as needed
- Strong communication skills
- Fluency in English required, (reading, writing, and speaking), fluency in Mandarin is a plus
- Ability to travel both nationally and internationally
- Prior supervisory experience with demonstrated ability to lead and motivate

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Why work with Derbysoft?*

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We offer competitive salary based on experience, annual bonuses and referral bonuses
- Peer recognition programs
- Health benefits
- Pension plan
- Transport and restaurant tickets
- Free coffee (To recharge your batteries)
- Working from home
- Casual work environment where teamwork is key
- Nice and comfy office at the city center (Diagonal)
- Work with passionate experts who will share their knowledge and help you develop and grow

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Please send CV’s in ENGLISH*
**Please Note**:

- **No agency or contractor resumes accepted**:

- **No Visa Sponsorships for this position**:

- **No relocation assistance