Product Marketing Manager

**PRODUCT MARKETING MANAGER**:
Shape the story of our cybersecurity capabilities for both internal and external customers in a highly detailed, technical manner. Assist in marketing efforts to craft a cohesive, compelling narrative, working shoulder to shoulder with Product, Sales and Marketing.

**Job Brief**

We are looking for a Product Marketing Manager (PMM) to serve as a messaging liaison for CounterCraft’s software and service solutions across the portfolio. The PMM will work closely with the Marketing/Communications team as well as the Product/Development team with the goal of helping to craft narrative frameworks and unifying messages in order to strengthen marketing efforts.

This person will have solid communication skills and experience in project management, and they should provide assistance with everything from market research for our product managers to building a product roadmap to creating compelling content. You will own key product marketing elements for launches and product messaging, working closely with various departments to be sure they have all the necessary data, visualizations and information necessary to create effective collateral that will drive sales.

**RESPONSIBILITIES**:

- Liaise between Product/Development and Marketing to craft messaging and materials for distribution across various channels
- Help create relevant collateral for our products that includes unique value propositions, features / benefits and competitive differentiation for collateral ranging from white papers, sales tools, web content, lead generation programs, and more.
- Help with market research across cybersecurity domain
- Work closely with stakeholders for input on marketing strategy and roadmap
- Identify opportunities and new strategies for marketing our capabilities
- Assist in executing campaigns and socializing marketing strategy
- Help define and execute core messaging

**REQUIREMENTS**:

- 3+ years’ experience in Product Marketing/Corporate Marketing/Product Management/Pre-sales in the high-technology industry, preferably in a security software company
- Demonstrated experience in the development and management of B2B product marketing and launches
- Exceptional written and oral communication skills
- Write and edit in English at an expert level
- Ability to translate complex technical concepts into clear and compelling language
- Ability to assist in the production of collateral, presentations, videos, web content, thought leadership and case studies
- Ability to manage multiple projects, coordinating across multiple disciplines and teams, delivering successfully to challenging deadlines, adapting with flexibility and a positive attitude to changing requirements and executing with quality and creativity
- Strong interpersonal and team skills and the ability to interact with customers, partners and foster cross-functional teamwork among sales, marketing, and product teams
- Bachelor's degree

Good to have
- Background in cybersecurity
- Experience working in start-ups

Skills & Competencies
- Can do attitude
- Ability to work as part of a team
- Clear and accurate written and verbal communication
- Time management skills

**BENEFITS**:
Working for a great tech company with a promising future. Standard holiday, bonus packages and salary according to experience.

About CounterCraft: CounterCraft is a rapidly growing start-up disrupting the cybersecurity space with the leading threat deception platform for large enterprises. Join a dedicated team of cybersecurity specialists headquartered in San Sebastián, Spain. We provide global clients with real-time threat intel powered by deception technology, with offices in the USA, UK and Spain.