Product Marketing Manager
hace 1 semana
**Global SaaS Company | $28M Series B Investment**
**Personalized 1:1 Coaching | Vibrant International Team**
**Remote or Hybrid from our Barcelona office**
**Join Us - Powering the Future of AI-Driven Business Communication**
**About CloudTalk**:
Powered by a January 2024 **$28 million Series B investment** from top investors like KPN Ventures, Lead Ventures, Point 9, and HenQ, CloudTalk's **AI-powered business communication platform** helps **4,000+ sales and support teams**make customer experience the greatest competitive advantage for driving more revenue.
CloudTalk works seamlessly for businesses of all sizes, from scale-ups like **Deel** and **TIER** to big players like **Nokia, Glovo,**and** Rakuten.** Modern businesses all around the world can lead meaningful conversations while managing calls and messages from one place.
CloudTalk is on a mission to create a unified ecosystem for sales and customer service teams' communication where every professional can engage in more productive and meaningful conversations.
**The Challenge Ahead**:
As we gear up for our **Series C**and march towards **$100M ARR**, we’re looking for a **Product Marketing Manager** who will **own the go-to-market strategy** and drive **positioning, messaging, and enablement**for our AI-driven business calling software. This is a full-stack PMM role, meaning you’ll be involved in everything from **product launches to sales enablement, customer research, and content strategy**—working cross-functionally across Product, Sales, Marketing, and Partnerships to bring our vision to life.
You’ll collaborate closely with the Lead Product Marketing Manager and other key stakeholders to shape and execute strategies that directly impact CloudTalk’s growth.
**What’s in it for you?**:
**Shape the Future** - Play a key role in building the **#1 AI business communication solution**.
**Professional Growth**- **1:1 coaching** and training from top enablement and marketing leaders.
- **Make an Impact** - Work with a high-energy, collaborative team on a **top-rated SaaS product**.
J**oin a Thriving Community**- Become part of our **global CloudTalker network**. Check us out on Instagram
**Be at the Frontline of Scale** - Witness CloudTalk’s **journey to $100M ARR** firsthand.
**Your Mission: What You’ll Own**:
**1️⃣ Product Launches & Releases**
- Lead go-to-market strategy for new features and product releases.
- Craft compelling positioning and messaging that differentiates CloudTalk.
- Drive multi-channel campaigns that fuel adoption and pipeline growth.
**2️⃣ Positioning & Messaging**
- Refine and maintain CloudTalk’s core messaging and value propositions.
- Develop and test new messaging frameworks for different audiences.
- Optimize messaging through A/B testing across marketing channels.
**3️⃣ Customer & Market Research**
- Gain a deep understanding of buyer personas, pain points, and journeys.
- Conduct customer and competitive research to inform strategy.
- Leverage insights to optimize product positioning.
**4️⃣ Competitive Intelligence & Sales Enablement**
- Own competitive intelligence—developing and maintaining battlecards.
- Partner with Sales Enablement to train teams on competitive positioning.
- Build a library of sales assets (pitch decks, case studies, one-pagers, etc.).
**5️⃣ Content Collaboration & Customer Marketing**
- Create engaging product-led content (interactive demos, tutorials, case studies).
- Align with the content team to drive high-converting messaging and strategy.
**6️⃣ Partner & Integration Marketing**
- Lead messaging and positioning for strategic integration partnerships.
- Keep marketplace listings and integration pages up to date.
- Collaborate on joint marketing campaigns with partners.
**You'll be a great fit if..**:
- **You’re a storyteller**- You can translate complex features into clear, compelling messaging.
- **You bring relevant experience to the table**- You have worked on product launches, competitive analysis, and sales enablement, ensuring sales teams have the resources they need to succeed.
- **You have an owner’s mindset**- You take ownership and execute projects from start to finish.
- **You love innovating** - You test, optimize, and refine strategies constantly.
- **You thrive in cross-functional teams** - You work well with Product, Sales, and Marketing.
- **You’re data-savvy** - You use data to inform decisions and improve performance.
- **Bonus**: Experience with message testing, A/B experiments, and SaaS buyer personas (sales & support teams).
**What to expect from the hiring process**:
1️⃣ **Intro Call**- Meet our Talent Acquisition team.
2️⃣ **Role Deep Dive** - Chat with Verche, our PMM Lead.
3️⃣ **Assignment** - Showcase your expertise.
4️⃣ **Culture Call**- Connect with the team to ensure it’s a great fit.
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