Product Lead Core Lab

hace 4 semanas


España buscojobs España A tiempo completo

Roche fosters diversity, equity and inclusion, representing the communities we serve. When dealing with healthcare on a global scale, diversity is an essential ingredient to success. We believe that inclusion is key to understanding people’s varied healthcare needs. Together, we embrace individuality and share a passion for exceptional care. Join Roche, where every voice matters.The PositionMission Statement:Your mission is to steer the product's journey. You are responsible for guiding the success of a product/solution and leading the cross-functional team that is responsible for improving it. This role combines strategy, technical/scientific knowledge, leadership, and market understanding to deliver a product that meets both customer needs and business goals. You will harness an exhaustive understanding of the product, from its fundamental functionalities to its clinical indications, ensuring Roche's offerings are distinctively positioned against competition.Responsibilities:Product Strategy and vision: Develop and articulate a clear product vision that aligns with the company’s overall strategy and goals.Define a Marketing Plan proposal defining objectives, strategies, initiatives and tactics for sales teams of the related product/solution.Launch and Business Planning preparation of the related products & solutions.Follow the market trends of the product portfolio you lead through market analyses, understand customer journeys and identify growth opportunities.Market Awareness, Promotion and Communication: Stay abreast of the latest developments and publications, Communities of Practice (CoP), and other essential communications within the CA and E-L scopes related to the products in scope.Product Mastery: Attain exhaustive knowledge of the product's features, clinical applications, and competitive advantages.Documentation and Support Material: Adapt or originate technical-commercial documentation, seek out supporting literature, and provide comprehensive materials that aid the product's understanding and promotion.Regulatory Vigilance and Quality Collaboration: Play a pivotal role in the product monitoring process, working in unison with the quality and regulatory departments to uphold standards and compliance.Commercial and Tender Support: Provide robust support for technical-commercial matters, including product-specific training and detailed product explanations for selected strategic customers.Continual Learning and Product Proficiency: Commit to ongoing personal education to master new product features and stay updated on existing product solutions.Product Care accountability: The Product Lead is the ultimate accountable person for end-to-end product readiness in the internal systems.When applicable: Clinician Selling Network Assistance: Guide the Clinician Selling network through regular updates, materials, and interactions with Key Opinion Leaders (KOLs).Capabilities and Experience:In-depth knowledge of the engineering and/or the science behind the portfolio under your responsibility is required.Bachelor’s or Master’s degree or previous on-the-job experience that supports mastery in the related product portfolio.Comprehensive understanding of product functionalities, clinical indications, and market positioning.Good marketing capabilities, with autonomy to design and execute product-centered strategies and marketing tactics.Effective communication and educational skills, particularly in training sales forces and engaging with KOLs.Good analytical and strategic planning abilities.Fluent in Spanish, with excellent written and verbal communication skills in English.Mindset:Proactive and Reliable: Efficient, rigorous, timely, and high-quality execution capabilities.Analytical: Embraces complex information to develop informed tactics and decision-making processes.Collaborative: Enjoys working within team environments, contributing to and benefiting from shared knowledge and ideas.Curious: Pursues continual learning opportunities to advance product knowledge and professional expertise.Responsive and Adaptive: Demonstrates agility in responding to new information, adapting strategies and documentation as needed.In this dynamic role, you will be instrumental in guiding the product’s strategic direction, capitalizing on your comprehensive knowledge, and collaborative efforts to affirm Roche's market stronghold.Details on accountabilities:Experienced marketing professional.Bachelor's Degree in Life Science.Master’s Degree/MBA highly recommended.Minimum of 2 years of relevant experience in marketing, sales or commercial strategy within the healthcare field/IVD market.Proven experience in the Clinical Laboratory (core lab) market is highly valuable.Proven experience and understanding of analytical and medical protocols, as well as clinical guidelines.Proven technical/scientific product and solutions knowledge of Clinical Laboratory (core lab).Proven track record of developing and executing marketing and commercial strategies, and achieving tangible results.Strong analytical skills to assess business results of marketing tactics, define appropriate metrics/KPIs, and maximize value of marketing investment.Creative thinking with practical capabilities to carry-out experimentation.Ability to prioritize and manage workload in a fast-paced, rapidly changing environment.Demonstrated relationship building and cross-functional teamwork skills.Excellent communication skills and ability to influence senior stakeholders.High level of written and spoken Spanish and English.Mindset and values:Open to agile ways of working and experimentation.Believes in the power of listening, collective intelligence and data-based decisions.Respect, humility, excellence and empowerment – with the freedom and responsibility that comes with it.Who we are:At Roche, more than 100,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we’ve become one of the world’s leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.Roche is an Equal Opportunity Employer.
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