Senior Corporate Communications

hace 1 semana


Barcelona, España Volkswagen Group Services GmbH A tiempo completo

SEAT S.A. is the only company that designs, develops, manufactures and markets cars in Spain. Part of the Volkswagen Group, the multinational, headquartered in Martorell (Barcelona). SEAT S.A. already offers the latest connectivity technology in its range of vehicles and is immersed in a process of global digitalisation of the company to drive the mobility of the future. Inspire Boldness To Succeed As Oneare the four values that guide us in our daily work and in our relationships with colleagues and stakeholders. They represent the essence of our culture and are our DNA. At SEAT, we work withautonomy, livehonesty, and challenge thestatus quowith courage. We continuouslychallengeourselves because we believe that we canachieve everything. We experiment andlearn from our mistakeswhen we get things wrong. Weprovide supportand ask for help when needed, and together, we share and celebrate successes. Do you want to take part of this journey? don't wait and join us About the role: Push forward the global corporate communication strategy for SEAT and CUPRA, ensuring consistency in messaging, narrative, and reputation across all markets. Design and execute global campaigns, key messages, Q&A, speeches, briefings, and digital and offline content, guaranteeing quality and results‑oriented performance (KPIs). Drive the communication strategy for sustainability, CSR, and sustainable electrification, transforming insights into reputation and corporate positioning opportunities. Continuously monitor the company’s reputation, prepare executive reports, and anticipate reputational risks and issues. Manage relationships with media, journalists, influencers, and opinion leaders internationally, identifying opportunities to strengthen SEAT’s leadership in Spain and key markets. Act as a strategic liaison in committees and working groups (sustainability, reputation, electrification, digitalisation, connectivity), ensuring the integration of the communication approach into corporate projects and coordination with the Volkswagen Group. Lead the digital strategy for executives and the executive committee (LinkedIn, social CEO, SEO positioning), ensuring consistency in messaging and digital presence. Oversee the production of high-impact content and copywriting, applying storytelling, SEO, and adaptation to multiple formats. Contribute to the department’s annual strategic plan, collaborating cross-functionally with other corporate areas. Represent and coordinate communication actions at corporate events and motor shows, ensuring proper activation of the corporate narrative. Requirements: Education: Degree in Information Sciences, Communication, Public Relations, Marketing, or similar. Languages: Native English; native or high-level Spanish. Knowledge of other languages (German, French, etc.) will be valued. Experience: Over 10 years in corporate communication in international environments, in companies, agencies, or media. Solid experience in international communication projects in key European markets (UK, Germany, France, Italy). Experience working with global senior management and multinational environments. Highly desirable experience in automotive, mobility, energy, or regulated sectors. Skills and Competencies: Global and strategic vision in corporate communication, sustainability, and energy transition. Experience in reputation management, media, influencers, opinion leaders, and institutional relations. Expertise in content creation, advanced copywriting, corporate storytelling, and SEO. Analytical ability to interpret KPIs and adapt strategies. Issue management and crisis communication. Strategic thinking, results orientation, flexibility, and responsiveness. Natural leadership, creativity, and collaborative work in multicultural environments. What we offer? Competitive salary package Collective transportation to our workplaces (Barcelona and Martorell) Hybrid work model: 2 days working from home per week Variety of breakfast and lunch dishes at a discounted price at our canteen and cafeteria Access to our Medical Center network SEAT group life insurance SEAT employment pension plan starting from the 2nd month in the company Purchase of new and used SEAT vehicles with special discounts Advantages in SEAT vehicle leasing for employees Possibility to request a personal loan from the second year in the company Ongoing training through our internal Learning platform Activities and discounts for SEAT employees At SEAT/CUPRA we firmly believe in the power ofdiversityandinclusionas fundamental pillars of our culture, where everyone can be authentically free and freely authentic. We work passionately to create an environment where every voice is heard and valued, ensuringequal opportunitiesfor all candidates, regardless of gender, sexual orientation, nationality, ethnicity, cultural identity, age, beliefs, or any other diversity. Our commitment to diversity and inclusion is a priority we hold ourselves to every day. Join us and be part of our team Martorell, B, ES, 08760 #J-18808-Ljbffr



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