Video Content Strategist
hace 1 semana
Join Proton and build a better internet where privacy is the defaultAt Proton, we believe that privacy is a fundamental human right and the cornerstone of democracy. Since our inception in 2014, founded by a team of scientists from CERN, we have dedicated ourselves to providing free and open-source technology to millions worldwide, ensuring access to privacy, security and freedom online.Our journey began with Proton Mail, the largest secure email service globally, and has since expanded to include Proton VPN, Proton Calendar, Proton Drive, and Proton Pass. These tools empower individuals and organisations to take control of their personal data, break away from Big Tech’s invasive practices and defeat censorship. Our work impacts hundreds of millions of lives, from activists on the front lines defending freedom to leaders in governments protecting sensitive information.Proton today supports over 100 million user accounts with a growing team of over 500 people from over 50 different countries. We value intelligence, learning potential and ambition in our hiring process. Adaptability is key as we navigate uncharted territories and redefine how business is conducted online.Role overviewAs a Video Content Strategist at Proton, you'll use your project management and storytelling skills to build and deploy strategies that aim to turn privacy and security news, deep-dives, guides and educational content into engaging short and medium length videos. Your goal is to increase Proton’s share of voice on YouTube, TikTok, Snapchat and other video platforms which would help grow Proton’s brand awareness.What you’ll doManage end-to-end video production from planning, resourcing, managing, measuring and optimising results.Strategise and produce high-quality videos to educate and inspire viewers on topics like privacy, security, encryption, internet, online freedom and more.Collaborate with internal experts and external partners to enhance video content and diversify distribution formats and channels.Own the overall video and audio content strategy for the Proton brand and its ecosystem of service with the goal of positioning Proton as a leading inspirational and educational brand.Lead and mentor internal video editors and manage external contributors by providing relevant briefs and feedback.Manage budgets and resource allocation for video projects, ensuring projects are delivered on time and within budget.Craft or direct compelling video narratives that reinforce the brand’s message, values and identity.Use data and analytics tools to track video performance and provide insights for continuous improvement.Implement A/B test strategies to test content formats, thumbnails and titles for increased performance.Ensure that video content aligns with the overall brand tone and visual guidelines.What you'll bring6+ years of hands-on experience strategising and producing video content on YouTube or a similar role in the Media industry.Proven experience in creating, managing and growing large YouTube and TikTok channels.Experience working with influencers, content creators, agencies and other external resources to amplify content.Experience managing budgets and resources for video projects.Deep understanding of SEO best practices for video content.Solid storytelling and content strategy skills.Flawless written and spoken English language skills.What we offerTechnology: we provide all the devices and software you need to excel in your role.Learning & Development: we are committed to your professional growth.Employee Benefits: comprehensive health insurance plans and competitive retirement savings options.Flexible Working: you can define your own working hours as long as it works with team meetings.Our commitment to diversity and inclusionAt Proton, we believe diversity drives innovation and strengthens our mission to provide privacy as a default for all. We are committed to fostering an inclusive environment where all individuals feel valued and empowered.If you need any extra support during the hiring process, please let your talent partner know.
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