Senior Brand Manager Rheumatology
hace 2 semanas
2 giorni faScopeLead and define the Brand Strategy coordinating the Marketing Team according to global and local processes and procedures.Main ResponsibilitiesBusiness & Financial AcumenSupport the Business Unit Manager in Brand Financial processes :Budget allocation and monitoringMonthly performance analysisBrand S&OP preparationAnalysis to InsightsResponsible for :Market & Brand Analysis and Market ResearchTrends monitoring and Market / Competitive / Customers actionable insights collection.Customer StrategyLead the development of the Brand & Functional Plan coordinating the inputs of all Brand / In-Field Team members in alignment with the Brand strategic framework defined under the supervision of the Business Unit Manager.Marketing Mix OptimizationEnsure & coordinate the implementation of all activities related to the Functional PlanProvide an innovative and patient-centric mindset and a multi-stakeholders approach to meet strategic Brand objectives.Effective EngagementResponsible for the Customer engagement digital evolution and the delivery of Advanced Customer ExperiencesCoordinate the execution of the In-Field team excellence main processes and ensure the understanding of their purpose from the Infield team.Internal & External Stakeholder AlignmentLeverage on strong relationships with international and local internal stakeholdersDemonstrate comprehensive understanding of the external stakeholders needs and behaviors through effective presence on the field and robust connection with In-Field Team.QualificationsSkills and ExperienceDegree level education (or equivalent) preferably Life Sciences or EconomicsMinimum 5 years of relevant experience with proven track record of success within Biotech / PharmaStrategic Thinking mindsetLeadership; CoachingSolid working knowledge of healthcare environmentLocal and international mobilityEnglish language proficiency verbally and in writingPreferredInfield Experienceknowledge within specialized therapeutic area (Immunology Rheumatology)Product launch management supportAdditional InformationMain StakeholdersExternal : Patients Health Care Professionals Key Opinion Leaders agencies (MR PR digital)Internal : In-field teams Brand Team Brand Team Leader Area Commercial Affiliate Management TeamAbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer / Veterans / Disabled.US & Puerto Rico only - to learn more visit & Puerto Rico applicants seeking a reasonable accommodation click here to learn more :NoEmployment Type: Full-timeKey Skills: Digital Marketing,Marketing,Management Experience,Profit & Loss,Analysis Skills,Microsoft Powerpoint,Market Research,Project Management,Product Management,P&L Management,Product Development,Branding #J-18808-Ljbffr
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Rheumatology Brand Lead: Strategy, Insights
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Roma, España KPMG Italy A tiempo completoA leading consulting firm located in Italy is seeking a professional to lead and define Brand Strategy while coordinating the Marketing Team. The role requires a minimum of 5 years of experience in Biotech or Pharma, a degree in Life Sciences or Economics, and proficiency in English. Responsibilities include overseeing brand financial processes, conducting...
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Brand Content Manager
hace 2 semanas
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Global BESS Sales Manager
hace 2 semanas
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hace 2 semanas
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Senior Growth Manager
hace 2 semanas
Roma, España Paradox EN A tiempo completoJoin to apply for the Senior Growth Manager - EdTech (French fluent
