Search Engine Optimization Specialist

Ready to turn SEO into measurable business growth?Habilidades, experiencia, cualificaciones... Si tiene el perfil adecuado para esta oportunidad, asegúrese de inscribirse hoy mismo.TransPerfect are looking for a strategic, data-driven SEO Specialist to join their Digital department to help global brands expand their international reach. Working cross functionally and client side across EMEA, you’ll shape and deliver high-impact SEO strategies and drive real results across global markets.OVERVIEWThe SEO Specialist plays a key role in the expansion and growth of the division. They work alongside Sales to pitch digital marketing services and data-driven strategies to existing and prospective clients. They build strong client relationships by providing sound strategic guidance, ensuring excellence in delivery and reporting tangible results.They have a good understanding and hands-on experience in all areas of search engine optimization (SEO), are pivotal to the successful planning and execution of international SEO strategies across industries ranging from B2B to B2C. Projects range from short-term to ongoing engagements, they will help boost online presence and reach a wider international audience through organic search.The SEO Specialist is strategic and data-driven, commercially minded and client-focused. They find it easy to explain SEO concepts and strategy to clients and colleagues. They possess excellent cross-cultural communication, organization and time management skills to successfully manage client stakeholders and internal teams across the US & EMEA. Always focusing on quality, performance, profitability and growth.This position reports to the Digital Marketing Strategist and assists with strategic data-driven account growth, while being responsible for strategy definition, on-going performance optimization and key performance indicator (KPI)/return on investment (ROI) reporting.DESCRIPTIONWork alongside the account management to help grow international SEO/performance services to both existing and prospective clients by contributing to client pitches and strategic proposalsMentor and aid junior team members in both client services and production departmentsLead research and strategy (audits, competitor analyses, keyword research, content gap analyses) and present findings and recommendations confidently to senior colleagues and clientsOversee successful execution of multiregional strategies by our global digital production teams, liaising with client HQ, local stakeholders and agency partners if neededOwn performance monitoring and reporting of assigned accounts: work with the digital data analyst to set up performance monitoring dashboards and deliver monthly performance reports with insights and recommendationsContinuously research and select the best tools and templates to support our SEO offering and incorporate those into existing workflows and processesKeep up to date on SEO trends, technologies and market leaders, and share this knowledge with colleagues and clientsComplete all other tasks that are deemed appropriate for this role and assigned by the manager/supervisorREQUIRED SKILLSSuperior written and spoken communication skills in EnglishIndependent, self-motivated, results-oriented and dynamic with careful attention to detailExceptional problem solving and critical thinking skillsAbility to work effectively under pressure to meet tight deadlines and challenging goalsDemonstrate an ability to: multitask in a fast-paced environment, work well with people from a variety of different backgrounds and cultures, build relationships with clients and co-workers, work independently and as part of a team and take active measures to solve problems and commit to a high level of serviceWillingness to travel to offsite client or sales meetingsConfident making strategic recommendations, and comfortable in client calls, meetings and presentationsProficiency in Microsoft Office xqbhyrx (Word, Excel, PowerPoint, Outlook)REQUIRED EXPERIENCE AND QUALIFICATIONSMinimum bachelor’s degree or its equivalentMinimum 4 years of experience in SEOExperience client-side in the retail or travel industries or agency-side servicing international clientsConfident with coordinating internal teams, competent giving feedback and having difficult conversations with colleagues and clientsConfident making strategic recommendations and competent in client calls, meetings and presentationsExperience auditing websites, performing keyword research and competitor analyses to determine the best strategic approach to improve SEO performanceStrong IT literacy, including proficiency in Excel and PowerPoint and experience with industry tools such as SEMRush, Moz, Ahrefs, Screaming Frog, Google Search Console and Web Analytics platforms (Google Analytics and/or Omniture)DESIRED SKILLS AND EXPERIENCEKnowledge of a second language is a plusKnowledge of MS ProjectExperience in digital copywriting and conversion optimizationExperience in genAI custom assistant/agent creation for SEO workflow and processesJoin us and make your mark on international SEO, apply today