Senior Digital Analyst

hace 1 mes

España Amadeus A tiempo completo

Job Title
Senior Digital Analyst - Google Analytics & Google Tag Manager Expert
Summary of the role
The Senior Digital Analyst will be proficient in tracking pixel implementation and troubleshooting across various digital marketing platforms, including Google Tag Manager (GTM) and Google Analytics (GA4). This role requires a strong technical understanding of cross-platform and cross-device tracking, server-side tracking, attribution, and tag management to ensure accurate data collection and reporting. The candidate will also collaborate with internal stakeholders, support client implementations, and maintain documentation and best practices.
Your main responsibilities

Develop, implement, and manage tracking strategies using Google Tag Manager, including creating custom tags and triggers based on specific user interactions, and extracting and manipulating data from the data layer for accurate tracking.
Implement and troubleshoot cross-platform and cross-device digital marketing tracking pixels (Floodlight, Google Ads, Meta, TikTok, Snapchat, etc.), and maintain and update pixel documentation, including implementation guides for stakeholders.
Utilize basic JavaScript for custom script development and troubleshooting, and read and utilize a Data Layer, set up and use triggers, and variables.
Facilitate client calls and emails to guide implementation on third-party providers, and address tracking setup questions from internal stakeholders, interacting with Product and Tech teams as needed.
Analyze and identify data and reports to troubleshoot issues, ensuring accurate data collection and reporting.

About the Ideal Candidate

Bachelor’s degree or equivalent experience in Marketing, Computer Science, Data Analytics, or a related field.
Proficiency in English; Spanish is a plus.
Proven relevant experience in tracking and web analytics, with strong expertise in Google Tag Manager, Google Marketing Platforms (CM360, DV360, SA360), and Google Analytics 4.
Solid understanding of web technologies like HTML, CSS, JavaScript, and APIs, and familiarity with data visualization tools (such as Looker Studio, Tableau, Power BI) and tools like Developer Tool, Tag Assistant, and Facebook Pixel Helper.
Experience with platforms such as Google Ads, Meta, TikTok, Snapchat, and Microsoft Ads, with expertise in browser-level tracking and attribution.
Understanding of omni-channel user behavior, conversion data, customer journeys, funnel analysis, multi-channel attribution, and advanced attribution models and marketing mix modeling.
Knowledge of Consent Management Platforms and data flows, with the ability to translate technical concepts into understandable insights for non-technical stakeholders.
Excellent communication skills for effective collaboration with internal teams and clients, along with strong problem-solving skills and attention to detail.

What we can offer you

A complete rewards offer - Amadeus provides attractive remuneration packages, covering all essential components of a competitive reward offer, including bonus, equity, pension plan, travel, life and healthcare insurance, as well as lunch and transport allowance and other benefits.
A truly global DNA - Everything at Amadeus is global, from our people to our business, which translates into our footprint, processes, and culture.
Great opportunities to learn - Learning happens all the time and in many ways at Amadeus, through on-the-job training, formal learning activities, and day-to-day interactions with colleagues.
A caring environment - Amadeus fosters a caring environment, nurturing both a fulfilling career and personal and family life. We care about our employees and strive to provide a supportive work environment.
A flexible working model - We want our employees to do their best work, however it works best for them (50% from home / 50% from office).
A diverse and inclusive community - We are committed to leveraging our uniquely diverse population to drive innovation, creativity, and collaboration across our organization.
A Reliable Company - Trust and reliability are fundamental values that drive our actions and shape long-lasting relationships with our customers, partners, and employees.
A critical mission and purpose - At Amadeus, you will be powering the future of travel and pursuing a critical mission and extraordinary purpose.

Are you the one we’re looking for? Apply now
#LI-EMEA
Diversity & Inclusion
Amadeus aspires to be a leader in Diversity, Equity and Inclusion in the tech industry, enabling every employee to reach their full potential by fostering a culture of belonging and fair treatment, attracting the best talent from all backgrounds, and as a role model for an inclusive employee experience.
Amadeus is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to gender, race, ethnicity, sexual orientation, age, beliefs, disability or any other characteristics protected by law.

#J-18808-Ljbffr

  • Senior Tester Analyst

    hace 2 semanas

    España buscojobs España A tiempo completo

    QA Analyst (Hybrid Working Model In Sabadell)Ubicación: Madrid, MadridEmpresa: Sopra SteriaFecha: 23.11.2024Descripción de la empresa: Porque trabajar en Sopra Steria, también es sentir Sopra Steria. Somos un reconocido líder europeo en consultoría, servicios digitales y desarrollo de software.QA (H/M/X) Senior TesterUbicación: Madrid, MadridEmpresa:...

  • Digital Analyst

    hace 1 mes

    España CrowdFarming A tiempo completo

    CrowdFarming es el principal mercado tecnológico europeo de agricultor a consumidor. Estamos construyendo toda la tecnología y la logística para que los consumidores puedan acceder al mayor catálogo de agricultores ecológicos y regenerativos. Nuestra visión es construir la cadena de suministro de alimentos más sostenible para que los agricultores...

  • Senior Data Analyst

    hace 1 mes

    España Santander A tiempo completo

    Senior Data Analyst - Santander Digital ServicesCountry : Spain Hola! Has llegado al sitio donde se desarrolla la tecnología que mejora la vida de millones de clientes en todo el mundo. Esta oferta de empleo es la oportunidad no sólo de incorporarte a una gran empresa, sino de colaborar en proyectos que tienen un impacto real en la sociedad. Buscamos un /...

  • Senior Operations Analyst

    hace 4 semanas

    España Dow Jones & Company, Inc. A tiempo completo

    Senior Operations Analyst in BARCELONA, SpainJob Description:About Our Organization:Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events.About the Team:Our Technology team drives the evolution of our...

  • Senior Data Analyst

    hace 4 semanas

    España Nateevo A tiempo completo

    ¡Ampliamos nuestro equipo de Data & Analytics! Buscamos un/a Senior Data Analyst para formar parte de nuestro equipo de Data & Analytics. Valoramos el talento y buscamos profesionales que fomenten la autoexigencia, la colaboración, la pasión y el crecimiento continuo para aportar el máximo valor. Nos esforzamos por crear un entorno en el que cada...

  • Senior Business Systems Analyst

    hace 6 meses

    España Hays A tiempo completo

    **Senior Business Systems Analyst **:1112707 - **Job type **:Contract - **Location **:CANADA - **Profession **:Projects & Change Management - **Industry **:Insurance - **Pay **:Negotiable **Our Insurance Client is looking to hire a Business Systems Analyst on an 8-Month Contract.**: - Senior Business Systems Analyst- Client: Insurance Company - Role:...

  • Senior Data Analyst

    hace 2 semanas

    España buscojobs España A tiempo completo

    Senior Business Analyst (System Governance Documentation & Audits)COSLADA, MadridFlowserve Corporation25.11.2024Flowserve is a world-leading manufacturer and aftermarket service provider of comprehensive flow control systems. Join a company whose people are committed to building a more sustainable future.Senior Business Analyst - Insurance (Fully...

  • Senior Business Analyst

    hace 1 mes

    España May Business Consulting A tiempo completo

    Estamos buscando un **Senior Business Analyst **con al menos 8 años de experiência. **May Business Consulting **es una empresa de consultoría internacional que ofrece asesoría en transformación digital, gestión del cambio, eficiencia y control. Tenemos un enfoque centrado completamente en el cliente, nos involucramos 100% de manera proactiva para...

  • CRO & Digital Analyst

    hace 1 mes

    España Experimentation Jobs A tiempo completo

    Why Here? Sector Alarm is one of Europe’s leading safety providers, with over 630,000 customers across several countries. The company is committed to continuous growth and innovation in digital marketing and conversion rate optimization (CRO). The digital marketing team focuses on improving online visibility and lead generation through data-driven...

  • Digital Data Analyst

    hace 1 mes

    España DDB Spain A tiempo completo

    Somos DDB, somos creadores de ideas. Ayudamos a nuestros clientes a ser líderes. Trabajamos con ellos como socios estratégicos. Nos sumergimos en el negocio de nuestros clientes y buscamos soluciones creativas. Iniciamos y mantenemos vivo el diálogo de las marcas con el consumidor. Creamos ideas con trascendencia social porque sólo así tendremos...

  • Digital Analyst

    hace 1 mes

    España LJselection A tiempo completo

    Nuestro cliente está buscando un Digital Analyst para un cliente del sector bancario ubicado en Madrid. Sus responsabilidades van a ser:Análisis y monitorización de canales digitales: rendimiento, procesos, productos. Debe ser capaz de entender los productos y flujos para hacer propuestas de mejora, dónde poner el foco.Capacidad de detección de posibles...

  • Digital Analyst

    hace 2 semanas

    España TOUS A tiempo completo

    Descripción ¿Te consideras una **persona analítica, orientada a la resolución de problemas, con visión de negocio y experiência del cliente**? Si la respuesta es SÍ,** ¡Sigue leyendo!** **Como Digital Analyst ** identificarás el comportamiento de nuestros clientes y usuarios en entornos digitales y construirás estrategias para contribuir a la...

  • Senior Data Analyst

    hace 2 semanas

    España CaixaBank A tiempo completo

    BARCELONA, ESCaixaBank es un grupo financiero con un modelo de banca universal socialmente responsable con visión a largo plazo, basado en la calidad, la cercanía y la especialización, que ofrece una propuesta de valor de productos y servicios adaptada para cada segmento, asumiendo la innovación como un reto estratégico y un rasgo diferencial de su...

  • Senior Corporate Analyst

    hace 9 horas

    España Page Personnel A tiempo completo

    Job Title: Senior Corporate AnalystA full-service European rating agency is looking for a Senior Corporate Analyst.Minimum Requirements:Minimum 3 years of experience, preferably as a credit risk analyst.This agency focuses on middle market corporate, project finance, structured finance, financial entities, and sovereign debt ratings.Responsibilities:Lead the...

  • Digital Data Analyst Intern

    hace 3 semanas

    España Bbdoproximity A tiempo completo

    Digital Data Analyst InternComo becario en el área de Data Digital, serás un apoyo clave para el equipo en la recopilación, análisis y optimización de datos digitales. Contribuirás a los objetivos estratégicos de la empresa ayudando a generar información relevante y a mejorar continuamente el rendimiento de nuestras plataformas.¿Cuál será tu día...

  • Senior Data Analyst

    hace 2 semanas

    España buscojobs España A tiempo completo

    Location: Remote (preference for EU timezones) with quarterly travel to the Barcelona officeAbout the Client:Our client is a fast-growing digital media company experiencing a significant growth phase. They manage a substantial volume of data with 6 million visitors monthly, providing a robust foundation for advanced growth strategies.Role Overview:As the...

  • Digital Data Analyst Intern

    hace 2 semanas

    España buscojobs España A tiempo completo

    Digital Data Analyst Intern de BBDO Proximity | softgardenUbicación: C. de Cardenal Marcelo Spínola, 28016 Madrid, EspañaTipo de contrato: Tiempo parcial, HybridFecha de inicio: 15 / 11 / 24Descripción del puesto: Como becario en el área de Data Digital, serás un apoyo clave para el equipo en la recopilación, análisis y optimización de datos...

  • Workforce & Data Analyst - Customer Care

    hace 2 semanas

    España buscojobs España A tiempo completo

    Senior Data AnalystFull time Barcelona, Catalonia Does Recruitment 27.11.2024Location: Remote (preference for EU timezones) with quarterly travel to the Barcelona office About the Client: Our client is a fast-growing digital media company experiencing a significant growth ...Barcelona, CataloniaVita Student19.11.2024Assoc. Director, Business Analyst,...

  • Senior Product Analyst

    hace 1 mes

    España Pearson A tiempo completo

    At Pearson, we're committed to a world that's always learning and to our talented team who makes it all possible. We are bold thinkers and standout innovators who motivate each other to explore new frontiers in an environment that supports and inspires us to always be better. With a rich heritage that combines 150 years of experience in publishing with the...

  • Senior Functional Analyst

    hace 1 mes

    España Arajet Airlines A tiempo completo

    Job Summary:Responsible for bridging the gap between business objectives and technical solutions, ensuring that software systems and platforms align with the unique operational and regulatory needs of the aviation sector. This role focuses on understanding, analyzing, and translating airline-specific business requirements (such as flight operations, crew...