Product Manager Digital
hace 3 días
Important Cosmetic Company is looking for Product Manager Digital based in Barcelona.Product Manager DigitalBarcelona (Spain)Ref: YQ94208556 December 5, 2024 MASS COMMODITIESFUNCTIONSEssentials Responsibilities:Category Strategy:Develop a detailed promotional calendar outlining key activities and timelines, promotional content and in-store merch.Ensure all promotional materials align with the brand’s messaging and visual identity.Provide recommendations for future promotions based on the analysis.Obtain necessary approvals and clearances for promotional content and activities.Work with cross-functional teams to ensure cohesive execution.Coordinate with external partners for promotional materials and services, monitoring and controlling expenses to ensure the promotion stays within budget.Market Analysis:Analysis of Hair Category Market information to understand customer needs, market trends, and competitive landscape.Performance Tracking:Analyzing sales data and other metrics to assess the performance of the category and make data-driven decisions.Digital Retail Media:Coordinates promotions, and collaborates with Retailer’s digital team.Implement the brand's content across retailers' platforms.Coordination of Retailers events (street marketing, influencers, etc).Support Marketing Digital de los clientes.Financial Variables:Track the performance of the promotion using key metrics (e.g., sales data, sell out, distribution, penetration, website traffic, social media engagement).Make real-time adjustments to the promotional activities based on performance data and feedback.Compile and analyze data to evaluate the success of the promotion.Prepare reports summarizing the outcomes and insights gained from the promotional activities.Provide recommendations for future promotions based on the analysis.Monitor and control expenses to ensure the promotion stays within brand support budget.Support Variables:Provide support to the Trade Marketing managers in the development of business activities.Coordination with education and communication.Maintain regular contact with customers.Prepare presentations for customers and the sales team.Collaborate with marketing to establish forecasting and product objectives.Collaborate with sales to follow up the implementation of the GTM by customer.RequirementsBachelor’s Degree preferably in Business Administration, Economics, Marketing or similar.Minimum 2 years of experience in the Trade Marketing department in FMCG companies.Previous experience in managing Trade Marketing activities in Retailers.Fluent in English language.Negotiation skills, proactivity, high numerical ability, personal flexibility, and teamwork capability.Proficiency in Office tools.Apply now
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Product Manager
hace 3 semanas
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Digital Product Manager
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Digital Product Manager
hace 2 semanas
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Digital Product Manager
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Digital Product Manager
hace 1 mes
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Product Manager
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Digital Product Manager
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Digital Product Management
hace 2 semanas
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Product Manager
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