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Marketing Manager. Advanced Wound Care. Madrid
hace 2 meses
Are you ready to take a step forward in your career in a stimulating and innovative marketing environment? About the departmentColoplast is an historic Danish company founded in 1954.We are a company highly focused on research and innovation, with an eye on sustainability and a strong focus on the needs of the users of our products. Our divisions are: Chronic care, Advanced Wound care, Interventional Urology, Respiratory care. Who we are looking forWe are looking for a creative and results-oriented candidate with solid marketing and sales experience, strong relational skills and who can observe and predict the dynamics of a complex market like the Medtech sector.Your RoleAs a Marketing Manager, you will report directly to the Advanced Wound Care Business Unit Director for Spain. You will direct the marketing team in the design and execution of short-term and long-term business area initiatives. You will also provide information and recommendations to influence Corporate Wound Care Marketing department to adapt commercial and marketing strategy in the appropriate way. In addition, you will work closely with Key Opinion Leaders externally and the Sales Force internally. Crucial in building bridges between various stakeholders will be your previous experience in the medical device industry and your relational skills.Key ResponsibilitiesDevelop Marketing Strategies: Create comprehensive marketing plans that respond to market needs and customer expectations.Sales Channel Management: Oversee various sales channels including prescription-based sales, tenders, and digital marketing initiatives to maximize product reach and effectiveness.Relationship Management: Be the point of contact for product-related inquiries, actively collaborating with internal teams and external partners.Market Analysis: Translate market dynamics and user feedback into actionable insights to guide our strategies.KOL Collaboration: Build and maintain strong relationships with key opinion leaders and patient advocacy groups.Customer Feedback: Engage with customer groups to gather insights into current products and future innovations.Campaign Implementation: Adapt international marketing materials for local campaigns, ensuring relevance and effectiveness.Sales Collaboration: Work closely with the sales team to drive product sales across all channels and enhance customer engagement.Qualifications & RequirementsHolds a master’s degree in marketing, business administration or health science.At least 5 years of marketing experience in the medical device sector, with solid sales experience, especially in managing diverse sales channels.Can demonstrate solid relationship-building and stakeholder management skills to secure strong dialogue and cooperation.SkillsStrategic and analytical business mindset Have an excellent command of Spanish and English.Sales experience is an assetExcellent relationship-building skills and stakeholder management abilities to ensure effective communication.Strong online and offline marketing competencies combined with solid business acumen.Strategic and analytical mindset.Sales experience is an asset.Technical Proficiency: Microsoft Office, Adobe Suite, and digital marketing tools (SEM, PPC, Salesforce, Eloqua are an advantage).Residence in the Madrid area with the possibility of flexible remote work (2 days per week).Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about 16.000 people and with products available in more than 143 countries, we are one of the worlds leading medical device companies. We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things. Coloplast is committed to being an inclusive organization, where people bring their differences to work each day, fulfil their potential and have a strong sense of belonging because – and not despite – of their differences. We therefore encourage all qualified candidates to apply regardless of gender, age, race, nationality, ethnicity, sexual orientation, religious belief or physical ability. Visit us on Coloplast.com. Watch the film. Follow us on LinkedIn. Like us on Facebook.57911
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