Retail Media Specialist

hace 4 semanas

España Nurun A tiempo completo

Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett, Publicis Health, Wysiwyg, Nurun and Digitas), media (Zenith, Starcom, Spark and Performics), and areas of transversal knowledge. Publicis Groupe links Creativity, Technology and Data offering a value proposition that effectively connects brand and consumer.Do you want to know more about the agency/brand or area of expertise you will be applying for on this role? Keep readingJob DescriptionA Retail Media Specialist is responsible for the retailer presence of a brand. They are in charge of planning and implementing digital media campaigns aligned with business goals on media platforms such as Amazon Ads, Criteo, Citrus Ads, etc. The key responsibilities include:Developing a relationship with the client’s Online Brand Managers.Understanding the brand necessities in retail media.Implementing the media marketing strategy in retailers such as Amazon, Primor, Carrefour, etc.Coordinating the advertising media plan.Managing end-to-end digital campaigns from the media platforms.Maintaining a strong online brand voice in online retail sites.Maintaining a solid knowledge of retail media tools.Analysing and reporting campaign results and brand performance.QualificationsQualificationsExperience: 2-3 years.Proficient in English (B2 or more).Strong communication and interpersonal skills.Analytical skills; experience with Amazon Search Ads and Amazon DSP.Ability to use Microsoft Office for various tasks (Excel, PowerPoint, etc.).Preferred QualificationsWork experience in global e-Commerce platforms, including but not limited to Criteo and Citrus Ads.A deep understanding of how data analytics influences key business KPIs.Deep understanding of customer journey optimisation across digital.Strong learning ability and cross-departmental and cross-country communication skills.Additional InformationFlexible Benefits (Cobee): Enjoy more than just work with flexible compensation including meal vouchers, health insurance, transportation, and more.Growth Opportunities: You can advance in your career not only through the experience of working with major clients but also by accessing local and global training programs specialized according to your role, covering both technical and soft skills.Free Online Training: You can access unlimited courses from LinkedIn Learning and Udemy Catalogs through our artificial intelligence platform "Marcel".Online English Classes: Benefit from group weekly classes by native teachers if you have a B1 level of English or above.Partner Certifications: You'll have the opportunity to obtain certifications from industry giants such as Meta, Google, or Amazon.Work from anywhere: Telecommute up to 6 weeks from over 100 countries with our #WorkYourWorld program.Attractive holidays package including your birthday & Advertising Day off plus some additional days off. Rest is also importantWork-Life Balance: Enjoy a hybrid model with up to two days working from home and intensive summer hours. Full remote in Easter, Christmas & 3 weeks in Summer. Flexible work start schedule.Well-being: We prioritize the well-being of our staff and organize various health initiatives such as daily meditation or yoga among others.Subsidised breakfast & daily menu at our Café Marcel canteen. Bon appétit We are certified as a Great Place to Work, your happiness and providing you with an outstanding experience means a lot to us, let's enjoyHere at Publicis Groupe, we are committed to building a culturally diverse workforce and therefore strongly encourages applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background: we do not discriminate on the basis of race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status on any individual’s status in any group or class protected by law.If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.
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