Retention Marketing Manager
hace 1 día
Hey, future candidate We are seeking an experienced Retention Manager to take full ownership of Weekendesk’s user retention strategy, encompassing CRM, lifecycle management, loyalty programs, user engagement, and repeat rate performance across all markets. This role will be based in our Barcelona office.Ready to take on the challenge?Por favor, asegúrese de leer atentamente los siguientes detalles antes de enviar cualquier solicitud.Your Role at Weekendesk You’ll be the end-to-end owner of CRM across all Weekendesk markets (FR, ES, BE, NL, IT).Full strategy. Full execution. Full impact.You will own the full CRM & lifecycle strategy across all markets and build automated journeys in Insider (email, push notifications, onsite personalization, SMS, WhatsApp).KPIs You’ll DriveEmail revenue contributionCustomer Lifetime Value (CLTV)Retention & repeat booking rateAutomation coverage (% of CRM fully automated)What You’ll DoCRM & Lifecycle ExecutionOwn all email marketing: newsletters, transactional emails, and automated journeysDesign and optimize retargeting, abandoned booking, and re-engagement flowsLead push notification strategy with strong cross-channel orchestrationDrive segmentation, personalization, and continuous testing (content, timing, formats)Retention & LTV GrowthBuild and scale retention programs (loyalty, early access, referrals, win-back)Act as the LTV owner, identifying churn points and lifecycle opportunitiesPartner closely with Product, UX/UI, and Tech to align CRM with product experienceContent & InnovationDevelop high-impact CRM content strategies to drive engagement and conversionLead innovative initiatives (e.g. AI-generated guides, travel inspiration, buyer resources)Ensure CRM actions are reflected on-site via personalized experiencesData & OptimizationTrack and report CRM performance (OR, CTR, conversion, LTV)Own a strong A/B testing framework within InsiderWork with Data teams to ensure clean, usable customer dataDoes This Sound Like You? 3+ years of experience in CRM, lifecycle, or marketing automation, with strong ownership of email and retentionHands-on experience with Insider or a similar enterprise CRM platformSystems thinker, comfortable building scalable workflows, triggers, segmentation, and personalizationExperience with omnichannel CRM (email, push, SMS, WhatsApp, onsite personalization)Strong testing and optimization mindset (A/B testing, insights-driven decisions)Comfortable with data: reading dashboards, defining metrics, spotting patternsProven experience building automated journeys, transactional emails, and retention programs that drive repeat bookings and LTVCurious, experimental, and continuously looking to improveAI-enthusiast, already using AI tools for copy, insights, testing, or personalizationClear, warm writing style aligned with the Weekendesk brandPerks & Benefits Meal Vouchers: 5€/day net (Ticket Restaurant) to keep you fueled ;) Hybrid Work Model: 3 days at the office, 2 remote, plus 10 home office days per year. Work from anywhere in Europe within a 1-hour time difference Health Insurance: Private coverage with exclusive discount. Employee Discount: 20% off Weekendesk bookings—because you deserve a break too Referral Bonus: Recommend talented friends and earn rewards. Office Perks: Free coffee and fresh fruit. xqbhyrx Social Events: From afterworks and themed parties to our big Summer Event, there’s always something to look forward to.Ready to Take the Leap?Apply today and don't forget to visit our website to know more about us
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Marketing Retention Manager
hace 1 día
Barcelona, España Weekendesk A tiempo completoWe are seeking an experienced Retention Manager to take full ownership of Weekendesk's user retention strategy, encompassing CRM, lifecycle management, loyalty programs, user engagement, and repeat rate performance across all markets. This role will be based in our Barcelona office. You'll be the end-to-end owner of CRM across all Weekendesk markets (FR, ES,...
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Retention Marketing Manager
hace 5 días
barcelona, España Weekendesk A tiempo completoHey, future candidate! We are seeking an experienced Retention Manager to take full ownership of Weekendesk’s user retention strategy, encompassing CRM, lifecycle management, loyalty programs, user engagement, and repeat rate performance across all markets. This role will be based in our Barcelona office. Ready to take on the challenge?
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Retention Marketing Manager
hace 2 días
Barcelona, España Weekendesk A tiempo completoHey, future candidate! Para presentar una candidatura, simplemente lea la siguiente descripción del puesto y asegúrese de adjuntar los documentos pertinentes. We are seeking an experienced Retention Manager to take full ownership of Weekendesk’s user retention strategy, encompassing CRM, lifecycle management, loyalty programs, user engagement, and repeat...
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Retention Marketing Manager
hace 1 día
Barcelona, España Weekendesk A tiempo completoHey, future candidate! Para presentar una candidatura, simplemente lea la siguiente descripción del puesto y asegúrese de adjuntar los documentos pertinentes. We are seeking an experienced Retention Manager to take full ownership of Weekendesk’s user retention strategy, encompassing CRM, lifecycle management, loyalty programs, user engagement, and repeat...
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Retention Marketing Manager
hace 1 día
Barcelona, España Weekendesk A tiempo completoHey, future candidate!We are seeking an experienced Retention Manager to take full ownership of Weekendesk's user retention strategy, encompassing CRM, lifecycle management, loyalty programs, user engagement, and repeat rate performance across all markets. This role will be based in our Barcelona office. Ready to take on the challenge? Your Role at...
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Retention Marketing Manager
hace 1 día
Barcelona, España Weekendesk A tiempo completoHey, future candidate! We are seeking an experienced Retention Manager to take full ownership of Weekendesk’s user retention strategy, encompassing CRM, lifecycle management, loyalty programs, user engagement, and repeat rate performance across all markets. This role will be based in our Barcelona office. Ready to take on the challenge?Your Role at...
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Retention Marketing Manager
hace 1 día
Barcelona, España Weekendesk A tiempo completoHey, future candidate!We are seeking an experienced Retention Manager to take full ownership of Weekendesk's user retention strategy, encompassing CRM, lifecycle management, loyalty programs, user engagement, and repeat rate performance across all markets.This role will be based in our Barcelona office.Ready to take on the challenge?Your Role at...
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Retention Marketing Manager
hace 3 días
Barcelona, España Weekendesk A tiempo completoHey, future candidate!Sea uno de los primeros solicitantes, lea la descripción completa del puesto a continuación y luego envíe su candidatura para que sea considerada.We are seeking an experienced Retention Manager to take full ownership of Weekendesk’s user retention strategy, encompassing CRM, lifecycle management, loyalty programs, user engagement,...
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Retention Marketing Manager
hace 3 días
Barcelona, España Weekendesk A tiempo completoHey, future candidate! We are seeking an experienced Retention Manager to take full ownership of Weekendesk's user retention strategy, encompassing CRM, lifecycle management, loyalty programs, user engagement, and repeat rate performance across all markets. This role will be based in our Barcelona office.Ready to take on the challenge?¿Tiene las siguientes...
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Retention Marketing Manager
hace 3 días
Barcelona, España Weekendesk A tiempo completoHey, future candidate! We are seeking an experienced Retention Manager to take full ownership of Weekendesk's user retention strategy, encompassing CRM, lifecycle management, loyalty programs, user engagement, and repeat rate performance across all markets. This role will be based in our Barcelona office.Ready to take on the challenge?¿Tiene las siguientes...
