Creative Director

Creative Director - EdTech (French fluent) Join Paradox EN as a Creative Director (Brand & Content) – French fluent. What if your next playground was transforming a massive Personal Brand ecosystem into a global, iconic Company Brand? What about challenging the status quo of an entire industry and building a brand you can be proud of, and that will help millions of people? Then you’ll love this. We’re not looking for a “Social Media Manager” to follow a calendar. We’re looking for a Creative Director (Brand & Content). A Brand Architect , capable of orchestrating a complex dual‑strategy: scaling a personal brand while simultaneously building a standalone Company Brand that outlasts its founder. A Creative Disruptor , you hate “best practices” because they lead to average results. You constantly hunt for the “Purple Cow”, the angle, the format, or the story that no one else is daring to tell. A “Doer” with Taste , you don’t just float ideas in a meeting room. You script them, you drive them, and you ship them. This is a full‑time position, carried out remotely or from our beautiful offices in Dubaï or Lisbon. French and English fluency is required. About Paradox At Paradox, we are convinced that greatness is trainable. We empower people at scale by leveraging cutting‑edge technologies like AI and crafting user experiences with outstanding aesthetics. We do that by merging: Human Intelligence (coaches, peers, and mentors) Structured Intelligence (protocols, mental models, rituals) Technological Intelligence (AI personalization, feedback loops, adaptive journeys) To create one seamless ecosystem: Paradox OS . Our Beliefs We believe self‑help is broken. Most learning platforms are used the same way – consuming generic theories, getting quick highs, ending with no real change. At Paradox, we believe people deserve more – more than content, more than motivation. They deserve a system that knows them, one that adapts, challenges, and grows with them. We believe that every human learns differently, and that technology can do more than entertain or save time. It can translate insight into transformation through AI personalization, lean experimentation, and deep psychological understanding. Because learning shouldn’t just make you feel inspired for a day, it should change how you live, think, and create. Our Vision At Paradox, we want to re‑invent how people grow. We do not build another course or coaching app but the Operating System for Greatness. Founded by David Laroche, we aim to build something that will live beyond any individual, for decades to come. Mission Transform a personal brand into a “Top‑Tier Media”. You lead the Content Factory by creative authority, ensuring content is so good, unique, and aligned with our values that it makes our competitors look outdated. Major Responsibilities Architect the “Dual‑Brand” strategy Build a symbiotic strategy where David Laroche’s personal brand and Paradox’s company brand reinforce each other without cannibalization Propose radical new formats (documentaries, reality shows, conceptual shorts) that shatter the boring codes of the “Self‑Help” industry Define distinct, sharp editorial lines for each platform: Depth & Search for YouTube, Aesthetic & Vibe for Instagram, and Authority & Authenticity for LinkedIn Radical Concepting & End‑to‑End Delivery – take responsibility for the entire production chain by writing hooks, storyboarding narratives, and ensuring the final cut matches the vision Deliver what you pitch: if a concept requires a specific motion designer, drone operator, or niche expert, you find them, hire them, and onboard them Treat David as the “Actor” on set: you ensure scripts, set, and direction are flawless so he can perform and leave without mental load Command the Content Factory – take full leadership of the internal content team (Factory Manager, Video Editors, Graphic Designers) by setting tempo, culture, and daily standards of excellence Provide high‑level artistic direction and act as the final quality check; nothing is published unless it meets the “Paradox Standard” of aesthetics and storytelling Challenge the team to constantly upskill, pushing for sharper cuts, better sound design, and stronger visual storytelling Fuel the Growth Engine – treat content as our primary acquisition channel by collaborating with the Head of Growth to produce assets specifically designed to convert in Ads Analyze retention graphs, CTR, and CPL to iterate based on feedback, killing what fails and aggressively scaling what works Qualifications Experience Proven Content Builder – successfully grew a media brand, a YouTube channel, or a personal brand to significant scale (100k+ followers or millions of views). You understand the mechanics of virality and retention. Editorial Leadership – experience managing a creative team (editors, designers) and know how to give feedback that elevates a “good” video to a masterpiece. Elite Scripting Skills – can showcase scripts that performed. You know how to structure a narrative, write a hook that stops the scroll, and keep an audience engaged for 20+ minutes. Performance Fluency – worked in environments where content had to drive business results (ads, launches, conversion), not just vanity metrics. Personality Intolerant to Mediocrity – you have “Taste” and fight for details others ignore. Psychology Obsessed – study human nature, ask why people click, share, and what emotion drives them. A “Doer” with Authority – command respect through competence, can jump into a project, write the script, direct the shoot, and fix the edit if needed. No Ego, Just Impact – accept that even the best concepts can flop; analyze data, pivot, and ship the next concept with renewed energy. Language French: Native / Bilingual English: Fluent Our chosen language for written communication is English. Benefits A company culture based on autonomy & accountability Flexible working hours Remote culture from day one with the freedom to work from wherever you want Magnificent office in Dubai, Paris, Lisbon – it feels like home :) Work on Mac – we count software compatibility. 350€ per year for personal wellness (gym, dance, etc.) 150€ for books or education – we support your learning. 6 one‑to‑one coachings with a Paradox Coach to support your personal and professional growth Opportunity to contribute to the Paradox Foundation, a non‑profit dedicated to empowering teenagers Impact: The content and products will reach millions of people. How to Apply That job description resonated with you? Click on “Apply for this position” and fill out a short questionnaire (7‑8 minutes) to tell us more about yourself and send us your CV. Hiring Process Application survey – 6‑8 minutes Video call with HR – 15‑30 minutes to assess fit Video call with VP Marketing – review background & needs Culture‑fit video call – deep alignment with values Reference calls – in‑depth insight about your work style Seniority Level Director Employment Type Full‑time Job Function Design, Art/Creative, and Information Technology Industries Education Sign In to Set Job Alerts We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr