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Job Description
SummaryBD is hiring for a Marketing Specialist to join the Advanced Patient Monitoring (APM) team on a 1 year Fixed Term Contract. The Marketing Specialist will support & co-ordinate the launch process of the new assets, business opportunities, strategy and forecasting for EMEA market. This will include supporting the pre-launch phase and paving the way for new product launches. This is a site based role in either Winnersh (UK) or Valencia (Spain).
Why join
us? BD is proud to be certified as a Top Employer 2026 in United Kingdom and Spain, reflecting our commitment to creating an exceptional working environment. A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. Main Responsibilities Will IncludeConducting opportunity assessment (SWOT, market research) and defining value propositions relevant to the key stakeholdersBuilding a segmentation strategy and exploring the product positioning (customer journey map)Collaborating with regional & global supply chain to prepare the initial launch forecastIdentifying and implementing tactical activity needed to drive sales opportunities & leadsInitiating an awareness campaign to reach the target market during the pre-launch phaseSupporting internal & external product training plans and creating a collateral strategyEnsuring all the tools are in place for the business to sell and support the product launchMaintaining a dashboard to track initial performance of the product launch and providing reports of the resultsAbout YouBachelor’s degree in marketing, economics or business-related areas.
Master’s degree would be a plus. A first marketing experience working on business analytics would be preferred. Strong business acumen and project management skills, organisational ability, with a dynamic analytical approach. Capability to anticipate problems and provide innovative solutions to complex issues in specialised area, driving achievement of objectives.
Analytical thinker, structured, proactive, action and results oriented. Fluent in English. Other European languages a plus. Proven expertise in Microsoft Office Suite (Word, PowerPoint & Excel), business intelligence.
Analytics tools (e.g. QlikView, QlikSense) and SalesForce.com would be a plus. Detail-oriented, rigorous with an interest in organization of information. Ability to work in a multicultural environment and work with cross-functional teams.
Self-motivation and motivating to others, with robust interpersonal skills.
Salary
range for the role: £28,000 to £30,000 + benefits. The range for Spain differs. Click on apply if this sounds like you At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance.
Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting. Becton, Dickinson and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics. To learn more about BD visit:
