Senior Communications Manager Food Ventures, New Revenues Streams and Intl' Commercial
hace 6 días
Senior Communications Manager Food Ventures, New Revenues Streams and Int'l CommercialOverviewThe Communications Senior Manager will play a pivotal role in shaping and amplifying the narrative around PepsiCo’s food ventures and future growth, focusing mostly on foods, meals and experiences storytelling. This role is responsible for crafting compelling comms strategy, external narratives and communications that inspire, inform, and engage key opinion leaders and the general public audiences. These narratives will also fuel internal communications across the organization. The ideal candidate is a strategic storyteller passionate about food, brand transformation, and purpose-driven messaging, with a proven track record in brand communications.ResponsibilitiesLead the development of a communications strategy that highlights PepsiCo’s culinary ventures and commercial impact, with a strong emphasis (≈85%) on food storytelling — showcasing our commitment to real food, culinary innovation, strategic partnerships, and creating meaningful connections across cultures and consumption occasions.Execute external communication campaigns that elevate awareness of how we imagine and deliver opportunities and partnerships that transform how and where food is served, bringing PepsiCo closer to consumers at every moment and occasion.Shape narratives that shift brand perceptions from ultra-processed foods (UPF) toward a more authentic, health-forward positioning.Collaborate with PR agencies, media partners, and influencers to amplify key messages and drive impactful earned media coverage.Strategic Alignment & Stakeholder EngagementAdvise senior leadership on communications strategy, providing guidance on messaging, tone, and positioning.Drive alignment between FoodCo and Global Communications, ensuring consistency across strategies and initiatives.Monitor industry trends and public sentiment to proactively manage reputation and uncover storytelling opportunities.Qualifications8+ years of experience in corporate communications, brand comms/brand PR, or related fields.Proven track record of developing and executing strategic communication plans.Exceptional writing, editing, and storytelling skills.Experience working in matrixed organizations and managing multiple stakeholders.Passion for food, sustainability, consumer experiences, and purpose-driven brand transformation.#J-18808-Ljbffr
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barcelona, España PepsiCo A tiempo completoSenior Communications Manager Food Ventures, New Revenues Streams and Int'l Commercial Overview The Communications Senior Manager will play a pivotal role in shaping and amplifying the narrative around PepsiCo’s food ventures and future growth, focusing mostly on foods, meals and experiences storytelling. This role is responsible for crafting compelling...
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barcelona, España PepsiCo Deutschland GmbH A tiempo completoOverview The Communications Senior Manager will play a pivotal role in shaping and amplifying the narrative around PepsiCo’s food ventures and future growth, focusing mostly on foods, meals and experiences’ storytelling. This role is responsible for crafting compelling comms strategy, external narratives and communications that inspire, inform, and...
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Barcelona, España PepsiCo Deutschland GmbH A tiempo completoOverviewThe Communications Senior Manager will play a pivotal role in shaping and amplifying the narrative around PepsiCo’s food ventures and future growth, focusing mostly on foods, meals and experiences’ storytelling. This role is responsible for crafting compelling comms strategy, external narratives and communications that inspire, inform, and engage...
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Barcelona, España PepsiCo Deutschland GmbH A tiempo completoOverviewPor favor, lea detenidamente la información de esta oferta de empleo para entender exactamente qué se espera de los posibles candidatos.The Communications Senior Manager will play a pivotal role in shaping and amplifying the narrative around PepsiCo’s food ventures and future growth, focusing mostly on foods, meals and experiences’...
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Barcelona, Barcelona, España PepsiCo A tiempo completoOverviewThe Communications Senior Manager will play a pivotal role in shaping and amplifying the narrative around PepsiCo's food ventures and future growth, focusing mostly on foods, meals and experiences' storytelling. This role is responsible for crafting compelling comms strategy, external narratives and communications that inspire, inform, and engage key...
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Senior Food Ventures Communications Lead | Global Growth
hace 1 semana
barcelona, España PepsiCo A tiempo completoA global food and beverage company is seeking a Senior Communications Manager to shape and amplify narratives around its food ventures. The role focuses on developing a compelling communications strategy that emphasizes storytelling and brand transformation. The ideal candidate will have over 8 years of experience in corporate communications and must excel...
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Senior Food Communications Strategist
hace 6 días
barcelona, España PepsiCo Deutschland GmbH A tiempo completoA leading global food and beverage company seeks a Communications Senior Manager in Barcelona. This role focuses on shaping narratives around food ventures and executing communication strategies to enhance brand perceptions. The ideal candidate should possess over 8 years of experience in corporate communications, exceptional writing skills, and a passion...
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Senior Food Communications Strategist
hace 17 horas
Barcelona, España PepsiCo Deutschland GmbH A tiempo completoA leading global food and beverage company seeks a Communications Senior Manager in Barcelona.Se anima a todos los posibles solicitantes a que se desplacen y lean la descripción completa del puesto antes de presentar su candidatura.This role focuses on shaping narratives around food ventures and executing communication strategies to enhance brand...
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Food Ventures Global AFH Marketing Manager
hace 2 semanas
barcelona, España PepsiCo A tiempo completoFood Ventures Global AFH Marketing Manager Food Ventures Global AFH Marketing Manager – PepsiCo Overview Are you passionate about transformation and bringing bold ideas to life? Join us as the Away‑From‑Home (AFH) Marketing Manager in Global Food Ventures, a dynamic team driving PepsiCo’s shift from snacks to meals. The AFH channel is central to our...
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Food Ventures Global AFH Marketing Manager
hace 2 semanas
Barcelona, España PepsiCo A tiempo completoFood Ventures Global AFH Marketing Manager Food Ventures Global AFH Marketing Manager– PepsiCoOverview Are you passionate about transformation and bringing bold ideas to life? Join us as the Away‑From‑Home (AFH) Marketing Manager in Global Food Ventures, a dynamic team driving PepsiCo’s shift from snacks to meals.The AFH channel is central to our...
