CRM & Loyalty Specialist
hace 5 días
Everything you are looking for and moreWe are looking for a CRM & Loyalty Specialist for Iberia (Spain & Portugal) to design, execute and optimise customer relationship strategies across the entire customer lifecycle.This role will focus on defining and automating customer journeys, leading segmentation initiatives, coordinating multichannel campaigns and ensuring that every action drives conversion, engagement and repeat usage across both markets.The position sits within the Growth area , as part of the Marketing team , with a versatile and very hands‑on scope. The main objective is to accelerate activation, recurrence and retention through personalised communication and data-driven automation, always with a strong impact on business results.What responsibilities and objectives will you have?CRM Strategy & Customer LifecycleDesign and execute CRM strategies focused on acquisition, activation, retention and loyalty.Develop specific initiatives to increase repeat usage, engagement and customer lifetime value (LTV).Define and implement loyalty strategies across web and app.Automation & PersonalisationConfigure and automate multichannel journeys in Synerise and Batch (email, SMS, push and in‑app notifications).Define triggers and personalisation rules across the customer lifecycle.Segmentation & TestingSegment audiences and build behavioural cohorts.Launch and optimise A/B tests to improve conversion at each lifecycle stage.Analytics & ReportingMonitor key KPIs such as activation, retention, churn, opt‑in/out, repeat usage and conversion.Analyse behavioural and performance insights to propose actionable improvements.Measure the impact of campaigns and automations through regular reporting and recommendations.Collaboration & CoordinationWork closely with Product, Tech, CX and Customer Support teams to ensure alignment across initiatives.Coordinate rollouts, learnings and best practices with international teams.Well, what will the requirements be?3+ years of experience in CRM, automation or data-driven marketing roles.Experience with CDP / marketing automation tools (Synerise or similar).Strong analytical skills, with the ability to interpret cohorts and funnels.Basic knowledge of HTML and email marketing best practices.Excellent organisational skills and stakeholder management capabilities.High level of English, as you will collaborate with international teams.What do we offer?Language platformWellbeing programmeFlexible working hoursOnline platform for lifelong learningCompetitive salaryFlexible remuneration services can be contractedWhy join us?Because we don’t settle — we go further and multiply impact (10X Attitude).Because we design every transformation around real customer value (Passionate About Customers).Because we make things happen fast and smart — not perfect, but done (Go, Go, Go).Because we believe the future belongs to those who rethink what’s possible (Dare to Disrupt).Because we win together — diverse, collaborative, driven by one shared vision (One Goal, One Team).Inclusive CultureInPost has an Equal Opportunities Plan that promotes equality at all levels. We aim for equality in the company's workplaces, as it is focused on promotion, within and outside the company, as well as gender equality, diversity, equity and inclusion of people regardless of their abilities and conditions.#J-18808-Ljbffr
-
CRM & Loyalty Specialist
hace 4 días
barcelona, España InPost España A tiempo completoEverything you are looking for and more We are looking for a CRM & Loyalty Specialist for Iberia (Spain & Portugal) to design, execute and optimise customer relationship strategies across the entire customer lifecycle. This role will focus on defining and automating customer journeys, leading segmentation initiatives, coordinating multichannel campaigns and...
-
CRM & Loyalty Specialist
hace 3 días
Barcelona, España InPost España A tiempo completoEverything you are looking for and more¿Listo para inscribirse? Antes de hacerlo, asegúrese de leer todos los detalles pertenecientes a este trabajo en la descripción a continuación.We are looking for aCRM & Loyalty Specialist for Iberia (Spain & Portugal)to design, execute and optimise customer relationship strategies across the entire customer...
-
Barcelona, España InPost España A tiempo completoA leading logistics company in Spain is seeking a CRM & Loyalty Specialist to enhance customer relationship strategies. The role involves executing and optimizing CRM approaches, overseeing multichannel campaigns, and ensuring effective customer engagement across various channels. Candidates need at least 3 years of experience in CRM or data-driven marketing...
-
Barcelona, España InPost España A tiempo completoA leading logistics company in Spain is seeking a CRM & Loyalty Specialist to enhance customer relationship strategies.Experiencia, cualificaciones y habilidades interpersonales, ¿tiene todo lo necesario para triunfar en esta oportunidad? Descúbralo a continuación.The role involves executing and optimizing CRM approaches, overseeing multichannel...
-
CRM LOYALTY TRAINEE
hace 1 día
Barcelona, España aurorajobs A tiempo completoEsta es una oferta de empleo de DESIGUAL publicada a través de aurorajobs. Para que tu candidatura sea válida, debes aplicar directamente en ofrece un contrato de CRM Loyalty Trainee⭐ Candidata/o idealCapacidad para firmar un acuerdo de prácticas a tiempo completo con la universidad o escuela.Dominio fluido del inglés, tanto escrito como hablado, y...
-
CRM LOYALTY TRAINEE
hace 1 día
Barcelona, España aurorajobs A tiempo completoEsta es una oferta de empleo de DESIGUAL publicada a través de aurorajobs. Para que tu candidatura sea válida, debes aplicar directamente en DESIGUAL ofrece un contrato de CRM Loyalty Trainee ⭐ Candidata/o ideal Capacidad para firmar un acuerdo de prácticas a tiempo completo con la universidad o escuela. Dominio fluido del inglés, tanto escrito como...
-
Salesforce - crm specialist
hace 3 días
Barcelona, España InPost España A tiempo completoWe are looking for a CRM & Loyalty Specialist for Iberia (Spain & Portugal) to design, execute and optimise customer relationship strategies across the entire customer lifecycle. The main objective is to accelerate activation, recurrence and retention through personalised communication and data-driven automation, always with a strong impact on business...
-
Barcelona, España InPost España A tiempo completoA leading logistics company in Spain is seeking a CRM & Loyalty Specialist to enhance customer relationship strategies. The role involves executing and optimizing CRM approaches, overseeing multichannel campaigns, and ensuring effective customer engagement across various channels. Candidates need at least 3 years of experience in CRM or data-driven marketing...
-
CRM Loyalty Trainee: Build Campaigns
hace 2 días
Barcelona, España aurorajobs A tiempo completoUna empresa de moda está buscando un/a CRM Loyalty Trainee en Barcelona para apoyar el equipo en iniciativas de fidelización y marketing. Se valorará la fluidez en inglés y un acuerdo de prácticas a tiempo completo. Las principales funciones incluyen monitorear KPIs, asistir en negociaciones, y coordinar correos electrónicos de fidelización. Ideal...
-
CRM Loyalty Trainee: Build Campaigns
hace 1 día
Barcelona, España aurorajobs A tiempo completoUna empresa de moda está buscando un/a CRM Loyalty Trainee en Barcelona para apoyar el equipo en iniciativas de fidelización y marketing. Se valorará la fluidez en inglés y un acuerdo de prácticas a tiempo completo. Las principales funciones incluyen monitorear KPIs, asistir en negociaciones, y coordinar correos electrónicos de fidelización. Ideal...