SENIOR CONSUMER INSIGHTS MANAGER QSR
hace 17 horas
Restaurant Brands Europe is seeking an experienced and dynamic Senior Consumer Insights Manager to join our team. This role involves strategy and planning development and execution for our restaurants and digital channels, ensuring that consumer insights drive every decision we make. You will collaborate closely with multiple departments and external agencies to guarantee consistent implementation and alignment with business objectives. A critical part of this role is tracking business performance and market dynamics, providing leadership with actionable insights that influence brand strategy, menu innovation, and customer experience. This position reports directly to the Brands Director and offers the opportunity to shape the future of the brands across Southern Europe. What You’ll Do Own the Consumer Insights Strategy: Define and execute the research roadmap for Spain, Portugal, and Italy. Lead Multi-Market Research Programs: Design and manage quantitative and qualitative studies (brand health, campaigns and innovation tests, post launch analysis, menu optimization). Track Business Performance & Market Dynamics: Market share evolution per channel (sales, traffic, average ticket) and competitive trends to identify risks and opportunities. Champion Customer-Centric Decisions: Translate consumer behaviors into actionable insights for marketing, operations, and product development. Manage External Partnerships: Oversee agencies and syndicated data providers (Ameba, Kantar, Ipsos), ensuring quality and cost efficiency. Drive Innovation Testing: Support new product launches through concept validation, taste tests, and post-launch performance analysis. Influence Senior Leadership: Present insights and strategic recommendations to country managers and executive teams. Budget & Vendor Management: Own research budgets, negotiate contracts, and ensure ROI. Stay Ahead of Trends: Monitor QSR industry trends and emerging consumer behaviors to keep our brands competitive. What We’re Looking For Experience: +10 years in consumer insights or market research, ideally in QSR, food & beverage, or FMCG. Leadership: Proven experience managing agencies/vendors and syndicated data relationships. Languages: Fluent Spanish and English (Portuguese or Italian a plus). Strategic & Communication Skills: Ability to influence senior stakeholders and lead cross‑functional projects. #J-18808-Ljbffr
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SENIOR CONSUMER INSIGHTS MANAGER QSR
hace 16 horas
Madrid, España Burger King Corporation A tiempo completoRestaurant Brands Europe is seeking an experienced and dynamic Senior Consumer Insights Manager to join our team. This role involves strategy and planning development and execution for our restaurants and digital channels, ensuring that consumer insights drive every decision we make. You will collaborate closely with multiple departments and external...
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SENIOR CONSUMER INSIGHTS MANAGER QSR
hace 1 día
Madrid, España BURGER KING IBERIA A tiempo completoAbout the RolePor favor, asegúrese de leer atentamente los siguientes detalles antes de enviar cualquier solicitud.Restaurant Brands Europe is seeking an experienced and dynamic Senior Consumer Insights Manager to join our team. This role involves strategy and planning development and execution for our restaurants and digital channels, ensuring that...
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SENIOR CONSUMER INSIGHTS MANAGER QSR
hace 1 día
Madrid, España BURGER KING IBERIA A tiempo completoAbout the Role Restaurant Brands Europe is seeking an experienced and dynamic Senior Consumer Insights Manager to join our team. This role involves strategy and planning development and execution for our restaurants and digital channels, ensuring that consumer insights drive every decision we make. You will collaborate closely with multiple departments and...
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SENIOR CONSUMER INSIGHTS MANAGER QSR
hace 1 día
Madrid, España BURGER KING IBERIA A tiempo completoAbout the Role Restaurant Brands Europe is seeking an experienced and dynamic Senior Consumer Insights Manager to join our team. This role involves strategy and planning development and execution for our restaurants and digital channels, ensuring that consumer insights drive every decision we make. You will collaborate closely with multiple departments and...
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SENIOR CONSUMER INSIGHTS MANAGER QSR
hace 21 horas
Madrid, España BURGER KING IBERIA A tiempo completoAbout the Role Restaurant Brands Europe is seeking an experienced and dynamic Senior Consumer Insights Manager to join our team. This role involves strategy and planning development and execution for our restaurants and digital channels, ensuring that consumer insights drive every decision we make. You will collaborate closely with multiple departments and...
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Area Manager QSR South Europe
hace 5 días
Madrid, España Ecolab A tiempo completoJOB DESCRIPTIONJoin Ecolab’s Global Quick Service Restaurants (QSR) division as an Area Manager . Global QSR delivers a comprehensive cleaning and food safety program developed specifically for the quick service, fast casual and small footprint markets, partnering with our customers to identify cleaning and sanitation opportunities while reducing food...
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Senior Consumer Insights Manager
hace 3 semanas
Madrid, España Zinklar A tiempo completoAbout UsZinklar is a global leading SaaS platform that turns Market Research into an everyday solution for companies worldwide. Our mission is to help clients make better and faster strategic decisions in an agile and efficient manner. Our mobile-only platform allows researchers and marketers to gather consumer insights and market intelligence in just a few...
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Senior Consumer Insights Manager
hace 2 semanas
Madrid, España Zinklar A tiempo completoAbout Us Zinklar is a global leading SaaS platform that turns Market Research into an everyday solution for companies worldwide. Our mission is to help clients make better and faster strategic decisions in an agile and efficient manner. Our mobile-only platform allows researchers and marketers to gather consumer insights and market intelligence in just a few...
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Beca Consumer Insights
hace 1 semana
Madrid, Madrid, España Pernod Ricard A tiempo completoEn Pernod Ricard España no solo lideramos el mercado nacional de bebidas espirituosas, también somos la 4ª mejor empresa para trabajar en España, según Great Place to Work. Y no lo decimos nosotros, lo dice nuestro equipo.Formamos parte del grupo Pernod Ricard, y nuestro portafolio está lleno de marcas icónicas que seguro conoces (y disfrutas):...
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Product & Consumer Insights Specialist
hace 2 semanas
madrid, España PERSÁN A tiempo completoA leading multinational company in Madrid is looking for a Product & Consumer Research Specialist to drive insights based on consumer knowledge and enhance product development. You will represent consumer interests, design product tests, and collaborate with R&D, Marketing, and Sales. Ideal candidates should possess strong research skills, organizational...
