Director of Media

Director of Media - EdTech (French fluent )Join to apply for the Director of Media - EdTech (French fluent ) role at Paradox EN .OverviewWhat if your next playground was transforming a massive Personal Brand ecosystem into a global, iconic Company Brand? What about challenging the status quo of an entire industry and building a brand you can be proud of, that will help millions of people?We’re not looking for a Social Media Manager to follow a calendar. We’re looking for a Director of Media (Brand & Content) —someone who understands that to win today, you need a Movement rather than just "content". You will have the freedom to propose bold, unconventional concepts and the resources to bring them to life immediately.About ParadoxWHAT WE DOAt Paradox, we are convinced that greatness is trainable. We want to empower people at scale by leveraging cutting‑edge technologies like AI and crafting user experiences with outstanding aesthetics.Human Intelligence (coaches, peers, and mentors)Structured Intelligence (protocols, mental models, rituals)Technological Intelligence (AI personalization, feedback loops, adaptive journeys)To create one seamless ecosystem: Paradox OS .OUR BELIEFSWe believe self‑help is broken. Most learning platforms are used the same way: consuming generic theories, getting quick highs, ending with no real change.At Paradox , we believe people deserve more—more than content, more than motivation. They deserve a system that knows them, adapts, challenges, and grows with them.We believe every human learns differently, and technology can do more than entertain or save time.It can translate insight into transformation, through AI personalization, lean experimentation, and deep psychological understanding.Because learning shouldn’t just inspire for a day, it should change how you live, think, and create.OUR VISIONAt Paradox, we want to reinvent how people grow. We do not build another course or coaching app but the Operating System for Greatness.Founded by David Laroche, a creator followed by over two million people, Paradox aims to build something that will live beyond any individual for decades to come.Your MissionTransform a "Personal Brand" into a "Top‑Tier Media". You lead the Content Factory by creative authority, not administrative management, producing content so good, unique, and aligned with our values that it renders competitors outdated.ResponsibilitiesArchitect the Dual‑Brand Strategy and build a symbiotic strategy where David Laroche’s personal brand and Paradox’s company brand reinforce each other without cannibalization.Propose radical new formats (documentaries, reality shows, conceptual shorts) that break the boring codes of the Self‑Help industry.Define distinct editorial lines for each platform: Depth & Search for YouTube, Aesthetic & Vibe for Instagram, Authority & Authenticity for LinkedIn.Radical concepting & end‑to‑end delivery : take responsibility for the entire production chain—writing hooks, storyboarding, and ensuring the final cut matches the vision.Command the Content Factory : lead the internal content team (video editors, graphic designers, etc.) setting tempo, culture, and daily standards of excellence; provide high‑level artistic direction and final quality checks.Fuel the Growth Engine : treat content as the primary acquisition channel by collaborating with the Head of Growth to produce assets that convert in ads; analyze retention graphs, CTR, CPL to iterate and scale what works.ExperienceProven Content Builder: successfully grew a media brand, YouTube channel, or personal brand to significant scale (100k+ followers or millions of views). Understand the mechanics of virality and retention.Editorial Leadership: experience managing a creative team (editors, designers) and abilities to elevate videos from good to masterpiece.Elite Scripting Skills: can show scripts that performed; skilled at structuring narratives, writing hooks that stop scrolling, and keeping audiences engaged for 20+ minutes.Performance Fluency: worked in environments where content drove business results (ads, launches, conversion), not just vanity metrics.PersonalityIntolerant to Mediocrity: a keen eye for design, sound, and storytelling quality.Psychology Obsessed: builds content by studying human nature and the drivers of clicks, shares, and emotion.A "Doer" with Authority: commands respect through competence, moving from scripting to directing to editing as needed.No Ego, Just Impact: objective about ideas, pivots on data, and ships new concepts efficiently.LanguageFrench: Native / BilingualEnglish: Fluent, comfortable in written and spoken communication; our written communication language is English.Why Join UsWork with filmmakers, psychologists, engineers, and creatives obsessed with impact.Play a crucial role in developing an iconic product that changes lives.Freedom & Well‑Being: autonomy & accountability, flexible hours, remote culture, office locations in Dubai, Paris, Lisbon, and support for wellness and learning budgets.Contribute to the Paradox Foundation, empowering teenagers.How To ApplyClick "Apply for this position" and fill out a short questionnaire to tell us more about yourself and send us your CV.Hiring ProcessA 6–8 minute application survey; a 15–30 minute video call with HR; a video call with VP Marketing; a culture‑fit video call; reference calls. 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