Brand Manager Carapelli Marketing · Paris ·
hace 2 semanas
We are Deoleo. The Olive Oil Company For centuries, our olive oil has been a staple of kitchens around the globe. Armed with knowledge and passion, we are focused on producing quality olive oil and leading our industry into a more sustainable future. Deoleo is the world’s largest olive oil company with world leading brands such as Carbonell, Bertolli and Carapelli. Producing our oil in Spain and Italy; and distributing our brands from Australia to Alaska. We´re a multinational company with offices in many locations, headquartered in Madrid, Spain. Our mission We are nurturing healthier futures by making Mediterranean goodness available to all. Our ambition We are the undisputed leader of the olive oil industry. Without compromising traditional flavors, the company strives to offer premium-quality products in line with today’s lifestyles. All Deoleo’s brands meet and exceed the extensive, strict quality requirements of the International Olive Council (IOC), the European Union (EU). Beyond olive oil, Deoleo products include premium vinegars and the finest table olives available. DEOLEO is committed to making a positive impact on the planet and the people we serve, ensuring that every drop of our olive oil is produced with care and respect so our purpose in sustainability is Caring for you. For Deoleo, sustainability is more than just a buzz word – it is the key to adding value to our brands, our society and our planet. To continue making quality products that delight consumers, we must work in ways that preserve the environment and support the people that make our business possible. Thinking and acting sustainably is the key to nurturing a healthier future. About Carapelli Carapelli is a premium, internationally renowned olive oil brand. A true symbol of tradition, craftsmanship, and innovation, Carapelli has been inspiring consumers worldwide for generations. Joining us means becoming part of a brand with a strong heritage and ambitious growth plans, on a market that is dynamic, competitive, and full of opportunities. What are we looking for? We are looking for a passionate and driven Brand Manager to join our small but ambitious French marketing team. This is a unique opportunity to develop strong product expertise within a premium brand, while taking on a role that combines strategy, execution, and international exposure. Mission As a Brand Manager at Carapelli, you will drive the growth and visibility of a premium brand by combining strategy and hands‑on execution. You will manage the product portfolio, implement global innovations, analyze market data, and activate the brand across channels, working closely with teams in Spain, France, and Italy. This role offers international exposure, high visibility, and the opportunity to make a tangible impact in a lean, dynamic team. Key Responsibilities Contribute to the development and execution of the local marketing plan and ensure alignment with global brand strategy. Monitor brand and competitor performance (sell‑out, distributor & consumer panels), identify opportunities, and recommend corrective actions. Manage and optimize the product portfolio (formats, packaging, core range) and support the launch of global innovations in France. Develop and roll out integrated activation plans, both ATL and BTL, with a strong focus on in‑store performance and ROI. Work closely with Trade Marketing and Category Management to tailor the mix per retailer and maximize brand presence. Partner with creative, media, and design agencies to deliver high‑quality campaigns and packaging developments. Collaborate with HQ in Madrid and production teams in Italy to secure product launches and ensure availability. Track and manage the A&P budget, monitor P&L levers, and assess campaign effectiveness through KPIs (rotation, visibility, ROI). You will need You have a Master’s degree (business school or equivalent) with a specialization in Marketing or Business. 3 to 5 years’ experience in FMCG, ideally combining a first field experience (sales, retail management) and/or trade marketing or category management. You are analytical and comfortable with panel data (Nielsen, IRI, Kantar, GfK), but also pragmatic, solution‑oriented, and capable of turning insights into action. Fluent English is required to work effectively with HQ in Madrid and production teams in Italy. Skills Highly organized and proactive, you know how to manage multiple projects at once. You are curious, entrepreneurial, and eager to learn, with the autonomy to thrive in a small team where every contribution counts. Above all, you are positive, collaborative, and motivated to contribute to the success of a premium international brand. This is your chance to join Carapelli Build your expertise on a product with rich history and strong consumer appeal, while making a real impact in a fast‑moving, competitive market. Our DEOLEO “Live Green” benefits will include Flexibility and work‑life balance to support your wellbeing. Real opportunities for growth within a dynamic, global company. Access to our Deoleo Learning Academy where you can experience the power of inspirational online assessments and courses. Our training is designed to stimulate the development of all the key competences to face the challenges of today and tomorrow, we have more than a hundred courses available. A diverse and sustainable workplace where everyone can contribute, regardless of their role, country, or background. Be part of DEOLEO Team and you will find Leadership: We lead the way and empower everyone to get your job done no matter position or level in DEOLEO. Diversity: We work in a place where everyone can fit‑in, embracing everyone contribution. Sustainability: We act in the best interest of Olive Oil sustainable future. Resilience: We can adapt and react with speed without losing focus on the results. If you believe you match these values, we are looking forward to meeting you We are committed to providing equal opportunities to talent from all backgrounds. We know that the best ideas and solutions come by bringing together people from all over the world, where everyone feels heard and has the chance to make a real impact. At DEOLEO we believe that diversity adds incredible value to our teams, our products, and our culture. And therefore DIVERSITY is one of our key values. Ready to have a look into what’s going on in DEOLEO? Follow us in LinkedIn (Deoleo), Instagram (Carapelli) #J-18808-Ljbffr
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