Head of Lifecycle Marketing

About Remote Remote is solving modern organizations’ biggest challenge – navigating global employment compliantly with ease. We make it possible for businesses of all sizes to recruit, pay, and manage international teams. With our core values at heart and future‑focused work culture, our team works tirelessly on ambitious problems, asynchronously, around the world. You can find Remoters working from 6 different continents (Antarctica left to go) and all of our positions are fully remote. The Position This is an exciting time to join Remote and make a personal difference in the global employment space as a Head of Lifecycle Marketing. The Marketing team is the engine that powers Remote’s expansion. Through product marketing, performance marketing, events, communications, campaigns, and content, we tell the world about Remote to bring in revenue and establish Remote as the international leader in global HR and remote work. You’ll design and own the strategies that drive engagement, retention, and long‑term customer value. This role is both strategic and hands‑on — building a high‑performing team while innovating across the customer journey to maximize impact. What You Bring Proven track record in lifecycle, CRM, or retention marketing, with success at scale in fast‑paced environment. Expertise in building and scaling customer lifecycle programs across multiple channels. Strong analytical skills with a track record of leveraging data to inform strategy and execution. Experience managing and scaling high‑performing teams with a focus on ownership and accountability. Deep understanding of customer segmentation, messaging, and personalization at scale. Entrepreneurial mindset with a balance of creative vision and operational rigor. Passion for innovation and elevating the digital customer experience. Writes and speaks fluent English. It’s not required to have experience working remotely, but considered a plus. Key Responsibilities Own the end‑to‑end lifecycle marketing strategy, from onboarding to retention, upsell, and advocacy. Lead and mentor a team of lifecycle and CRM marketers, fostering a culture of innovation and accountability. Design and optimize multi‑channel lifecycle programs (email, in‑app, push, SMS, communities, etc.) that drive measurable impact. Partner with Product, Data, and Growth to deliver personalized, customer‑centric experiences. Develop segmentation and targeting strategies to increase engagement, reduce churn, and grow LTV. Establish KPIs and ensure continuous testing, measurement, and iteration of lifecycle initiatives. Champion automation, personalization, and data‑driven decision‑making across the lifecycle function. Application Process Interview with recruiter Interview with future manager Interview with team members (no managers present) Benefits & Compensation Annual salary range : $90,350 – $305,000 USD. Full benefits & perks are explained in our handbook at remote.com / r / benefits . All Remoters receive a budget for local in‑person social events or co‑working spaces, and comprehensive remote benefits including health coverage, equity, vacation, and continuous learning opportunities. Equal Employment Opportunity Remote is an Equal Employment Opportunity employer. We encourage folks from all ethnic groups, genders, sexuality, age, abilities, disability status, and any other under‑represented group to apply, and we prioritize a sense of belonging. During your interviews and beyond, we ask & encourage anybody who needs an accommodation to request one from their recruiter. J-18808-Ljbffr #J-18808-Ljbffr