Head of Growth

hace 2 días

Madrid, España PowerUp Talent A tiempo completo

Head of Growth – Mobile Social Sports & Gaming We’re partnering with a fast-growing mobile social sports & gaming startup that combines casual free-to-play gameplay with a sweepstakes-based real‑money model. With exclusive partnerships across major sports leagues and a rapidly expanding audience, this company is uniquely positioned to capture a large, underserved market. You’ll join a high-performing team with multiple successful game launches, tens of millions of downloads, and deep expertise in mobile and real‑money gaming. The Role : As Head of Growth, you’ll own acquisition, activation, monetisation, and early lifecycle optimisation. In a fast-moving startup environment, you’ll build a world‑class growth engine that scales users, drives revenue, and creates a competitive advantage. Key Responsibilities : Develop and execute growth strategies across paid acquisition, organic channels, affiliates, influencer marketing, and in-product virality. Define acquisition goals, budgets, KPIs (CPA, ROAS, LTV) and build dashboards to track performance. Collaborate with Product, Data, and Analytics teams to optimise funnels (onboarding, retention, upsell). Lead experimentation: A/B tests, landing page and funnel optimisation, and channel experiments. Identify audience segments, track trends, benchmark competitors, and analyse user behaviour. Manage ROI optimisation across all channels and drive brand partnerships and co‑marketing opportunities. Work with Payments, Compliance, and Product teams to ensure growth initiatives meet regulatory and operational standards. Report to senior management with insights, results, and recommendations. Qualifications : 5+ years in growth, user acquisition, or performance marketing in gaming, mobile, or online sweepstakes / real‑money environments. Proven record scaling D2C apps with measurable growth (CAC, LTV, ROAS). Strong analytical skills and experience with funnel optimisation, dashboards, and cohort / LTV modelling. Excellent project management and cross‑functional collaboration skills. Passion for sports and gaming. Bonus skills : Experience in sweepstakes, DFS, regulated gaming, or betting. U.S. market experience or scaling international mobile growth. Experience with influencer strategy, creative production, and brand / partnership deals. What’s on Offer : Lead growth in a large, untapped market. Build a growth team from scratch alongside the founding team. Sport‑obsessed, gaming‑native team culture with high ambition. #J-18808-Ljbffr

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